Responsibilities

• Newsletter Creation and Design: Develop and collate design and distribute email newsletters using email marketing platform.
• Write compelling subject lines, headers, and content that are consistent with brand messaging. Organise translation of text.
• Coordinate with design and content teams to ensure email templates are visually appealing and content is relevant.
• Campaign Management: Plan and execute email marketing campaigns that align with the company’s marketing objectives.
• Set up and monitor automated email workflows, such as welcome emails and promotional campaigns.
• Audience Segmentation and Targeting: Segment email lists based on user demographics, interests, and behaviours to personalise communications.
• Maintain and clean the email database to ensure data quality and deliverability. Reduce unsubscribes/increase subscribers.
• Performance Tracking and Reporting: Support others to monitor campaign performance metrics such as open rates, click-through rates, bounce rates, and conversions.
• Deliverability and Technical Management: Troubleshoot technical issues related to email delivery or formatting.
• Increase the Lifetime Value of our customers by increasing purchase frequency and value.

Requirements

• 1-2 year experience working with an Email Marketing Platform such as Ometria.
• Good communicator able to collaborate confidently with colleagues.
• Ability to handle multiple tasks in a fast-paced environment.
• Numerate and with great attention to detail.
• Work authorisation: United Kingdom (required)
• Burgess Hill: reliably commute or plan to relocate before starting work (required)

Benefits

• Free breakfast
• Employee discount
• Free flu jabs
• Great socials
• Company events
• Company pension
• Health & wellbeing programme