Director of Category Marketing at Boots | Nottingham, UK

Director of Category Marketing

Nottingham, UK (Unknown)

Salary Not AvailableDirector/ExecutiveContract

Posted 3 months ago

Own category marketing strategy and team execution to drive growth and better customer experiences, grounded in market trends and customer insights.

Responsibilities

Develop, own and implement comprehensive category marketing strategies that drive growth and enhance customer experience.
Lead and mentor a high-performing marketing team, fostering a culture of collaboration and innovation.
Analyse market trends and customer insights to inform strategic decisions and optimise marketing planning and initiatives.
Collaborate with cross-functional teams to ensure alignment and execution of marketing plans that support business objectives.
Measure and report on the effectiveness of marketing campaigns, using insights to drive continuous improvement.

Requirements

Proven experience in a senior marketing role, within a retail environment.
Strong leadership skills with a track record of developing and motivating teams to achieve exceptional results.
Experience of working across all marketing channels including advertising and production, digital (performance) and print marketing, content marketing, in store and social media and influencer marketing.
Experience in leading successful marketing campaigns.
Exceptional analytical skills, with the ability to translate data into actionable insights.
Strong commercial focus, leveraging data and market insights to optimise campaign profitability and drive measurable revenue and customer growth.
Excellent communication and interpersonal skills, with the ability to influence stakeholders at all levels.

Preferred