Digital Marketing Specialist

Telford, Telford and Wrekin, UK (On-site)

£35K/yr – £70K/yrMid Level3+ years expFull time

Posted 4 weeks ago

Job Summary

Own end-to-end digital marketing initiatives, driving multi-channel campaigns, optimization of e-commerce content, automation, and analytics, while aligning with cross-functional teams.

  • Own end-to-end digital marketing strategy and multi-channel campaigns
  • Collaborate with Marketing, Sales, IT to optimize customer journeys and performance

Job Description

Responsibilities

  • Drive and execute end-to-end digital marketing strategies to enhance customer engagement, brand visibility, and demand generation
  • Integrate digital activities into broader marketing and brand strategies to ensure a seamless customer journey
  • Manage digital ecosystem including email marketing, e-commerce, online advertising, SEO/SEM, website strategy, and web analytics
  • Plan, execute, and optimize multi-channel digital campaigns to support business growth
  • Develop, maintain, and optimize e-commerce product content, ensuring consistency and best practices across platforms
  • Create and execute email and SMS campaigns, including content creation, scheduling, and performance tracking
  • Manage marketing automation processes, including system optimization, CRM integration, and implementation of best practices
  • Identify, implement, and manage marketing technologies to improve efficiency, scalability, and performance
  • Plan and manage media and advertising strategies, staying up to date with market trends and innovations
  • Develop and implement SEO and SEM strategies to improve website visibility, traffic, and conversion

Requirements

  • University degree or equivalent experience in Marketing, Digital Marketing, or related field
  • Minimum of 3 years of experience in digital marketing or a related role
  • Strong knowledge of digital marketing channels: email, e-commerce, SEO/SEM, paid media, and web analytics
  • Experience with marketing automation tools and CRM systems
  • Understanding of website management, basic HTML/CSS, and digital technologies
  • Strong analytical skills with the ability to interpret data and optimize performance
  • Excellent communication and stakeholder management skills
  • Ability to work independently and manage multiple priorities
  • Proactive, detail-oriented, and comfortable working in a fast-paced environment

Benefits

  • Base salary + bonus
  • Pension scheme
  • 25 days of holiday + bank holidays
  • Private medical care
  • Life Insurance
  • Our commitment to you
  • Our greatest assets are the expertise, creativity and passion of our employees. We strive to provide a great place to work that attracts, develops and retains the best talent, promotes employee engagement, fosters teamwork and ultimately drives innovation for the benefit of our customers. We strive to create an environment where you feel that you belong, with diversity and inclusion as the engine to growth and innovation. We develop and deploy best-in-class programs and practices, providing enriching career opportunities, listening to employee feedback and always challenging ourselves to do better. This is The Carrier Way.
  • Join us and make a difference.
  • Pay Range
  • The annual salary for this position is between £34,500.00-£69,500.00 annually. Factors which may affect pay within this range include, but are not limited to, skills, education, experience, and other unique qualifications of the successful candidate.
Viessmann Climate Solutions logo

Viessmann Climate Solutions

Founded in 1917 as a heating technology manufacturer, today Viessmann Climate Solutions is a leading global provider of sustainable climate (heating, cooling, water and air quality) and renewable energy solutions. The integrated Viessmann Climate Solutions portfolio seamlessly connects products and systems via digital platforms and services, creating an individualized feel-good climate for users. Viessmann Climate Solutions is part of Carrier Global Corporation, global leader in intelligent climate and energy solutions, committed to creating innovations that bring comfort, safety and sustainability to life. For more information, visit www.viessmann-climatesolutions.com

Allendorf, Hesse, DEU
3.1K employees (210 in marketing)

Salaries

Posted range

£35K/yr – £70K/yr

Taken straight from the job posting.

See all Viessmann Climate Solutions salaries

Marketing Team

Marketing Team Size
145 (5% of company)
Median Tenure
8.5 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
26.6K
Traffic Source Mix
Search
37.1%
Direct
31.9%
Referral
25.1%
Social
4.9%
Paid
0.8%

Headcount Trend

Current headcount: ~3.1K
Viessmann Climate Solutions logo

Digital Marketing Specialist

Viessmann Climate Solutions · Telford, Telford and Wrekin, UK · On-site