Responsibilities

• Keyword research, competitor analysis, and gap analysis to identify search opportunities
• On-page optimisation including internal linking improvements, meta data, headings, and content structure
• Supporting local SEO across our three offices
• Link building and digital outreach to legal directories, industry publications, and relevant third-party sites
• Support delivery of the wider SEO strategy, including visibility in AI-generated search results (e.g. Google AI Overviews)
• Contribute to and manage the blog schedule, including working with fee earners to develop topics
• Edit, format, and publish blog content in line with brand guidelines, legal standards, and SEO best practice
• Support the social sharing and outreach of published content to maximise reach
• Assist with on-page content improvements and conversion optimisation across existing service pages
• Take ownership of the social media content calendar across all platforms

Requirements

• Minimum 2 years’ experience working in a digital marketing role
• Demonstrable knowledge & experience in SEO, content creation, or other digital marketing channels
• Strong writing skills with excellent grammar, structure, and attention to detail
• Experience using SEO tools such as SEMrush, Screaming Frog, Google Search Console and GA4
• Familiarity with WordPress for content publishing and basic on-page editing
• Understanding of Canva and/or Adobe Suite for visual content creation
• Proactive and curious mindset — able to spot opportunities and suggest ideas independently
• Strong communication and organisation skills, with the ability to manage multiple priorities
• Team player who can collaborate effectively with fee earners and internal stakeholders

Prosperity Insurance

• Provide marketing support to Prosperity Insurance on an ongoing basis, including content, social media, and digital asset creation
• Assist with campaign and promotional activity for insurance-specific products and events as required

Benefits

• Benefits (subject to eligibility) include 25 days annual leave plus bank holidays, private health cover, Death in service life insurance, and free breakfast, lunch and snacks in the office.