Responsibilities

• Develop and execute comprehensive digital marketing strategies aligned with company goals, focusing on marketing channels.
• Manage and optimize SEO efforts to improve website ranking and organic traffic using tools like Google Analytics and analysis skills.
• Oversee social media management by creating engaging content, scheduling posts, and analyzing performance metrics across platforms.
• Coordinate and manage paid advertising campaigns through Google Ads, ensuring targeted reach and ROI maximization.
• Design compelling visuals and promotional materials using Adobe Photoshop and maintain website content on WordPress.
• Implement email marketing campaigns to nurture leads, promote products/services, and enhance customer engagement.
• Lead project management initiatives for marketing campaigns, ensuring timely delivery and effective resource allocation while demonstrating strong leadership and organizational skills.

Requirements

• Proven experience in digital marketing with a focus on SEO, social media management, and B2B marketing strategies.
• Strong management skills with the ability to lead projects and coordinate cross-functional teams effectively.
• Proficiency in Adobe Photoshop, WordPress, Google Ads, Google Analytics, Microsoft Office Suite (Excel, PowerPoint), and IT tools.
• Excellent communication skills in English with the ability to craft persuasive copywriting for various audiences.
• Demonstrated analysis skills to interpret data insights and adjust strategies accordingly.
• Knowledge of email marketing platforms and project management tools is preferred.
• Strong time management and organizational skills to handle multiple campaigns simultaneously in a fast-moving environment.

Preferred

• Web design and user experience ability would be preferred