Digital Marketing Coordinator

Plymouth, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 weeks ago

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Job Summary

Own multi-channel campaign execution with a mix of email, social, search, and site content while keeping assets on-brand and data-driven.

  • Own multi-channel campaign execution across email, social, search, and website to drive demand.
  • Manage content calendars and ensure assets align with brand guidelines while collaborating with designers and external vendors.
  • Track metrics in Analytics, optimize SEO, and report performance with clear recommendations.

Job Description

Responsibilities

  • Coordinate and execute digital marketing campaigns across email, social media, search engines, and websites
  • Create, schedule, and manage content for social media platforms
  • Assist with email marketing campaigns, including design, segmentation, scheduling, and reporting
  • Update and maintain website content using a CMS platform
  • Monitor SEO performance and implement optimisation strategies
  • Support paid advertising campaigns such as Google Ads and social media ads
  • Track and analyse campaign metrics using tools like Google Analytics and social media insights
  • Prepare regular marketing performance reports and recommendations
  • Collaborate with graphic designers, content creators, and external vendors
  • Ensure all marketing materials align with brand guidelines

Requirements

  • Bachelor’s degree in marketing, Communications, Business, or related field is desirable
  • Strong understanding of social media platforms and digital marketing best practices
  • Experience with email marketing platforms and content management systems
  • Familiarity with SEO, Google Analytics, and paid advertising platforms
  • Excellent written and verbal communication skills
  • Strong organizational skills and attention to detail
  • Ability to manage multiple projects and meet deadlines
  • Experience with Canva, Adobe Creative Suite, or similar design tools
  • Knowledge of marketing automation tools.
  • Basic graphic design or video editing skills

Preferred

  • Content Creation
  • Social Media Management
  • Email Marketing
  • SEO/SEM
  • Analytics & Reporting
  • Copywriting
  • Project Coordination
  • Time Management
  • Creative Thinking
  • Communication & Collaboration

Benefits

  • Health and wellness benefits
  • Paid time off and holidays
  • Professional development opportunities
  • Flexible work environment
  • Retirement savings plan
SKILLS GROUP logo

SKILLS GROUP

WHO ARE WE?We are experts in helping businesses, industry bodies and government agencies grow their people and workplace capability.Skills Group is a family of brands with local and international expertise in learning and development, workplace wellbeing, TVET reform and vocational education consulting.With over 30 years’ experience, Skills Group works with clients across New Zealand and around the world – finding practical solutions that help organisations enhance performance, individuals gain better career prospects, businesses to put employee wellbeing first and countries to build economic growth by upskilling their workforce.We understand what our customers need, we work closely with them every step of the way, and we find or develop practical tailored solutions that work for them.

Founded in 1992
Auckland, Auckland, NZL
295 employees (16 in marketing)

Traffic Signals

Monthly Visitors
5.1K
Traffic Source Mix
Search
47.6%
Direct
30.4%
Referral
9.4%
Social
9%
Paid
3.5%

Headcount Trend

Current headcount: ~295

Marketing Team

Marketing Team Size
16 (5% of company)
Marketing Roles Posted (Last 30 Days)
1