Responsibilities

• Plan and deliver engaging content across social media (Instagram, Facebook, LinkedIn),
• Capture and edit photography and video content for a variety of channels,
• Write and distribute email campaigns and digital newsletters,
• Play an important role in supporting the development of, population and shape of the school’s web site,parent platform and alumni database,
• Lead on short-form video creation (reels, GIFs, etc.),
• Monitor analytics and digital trends to inform content strategy,
• Provide regular feedback and reports to the wider marketing team on performance and engagement,
• Work collaboratively with other departments to showcase achievements,
• Uphold GDPR, safeguarding and brand guidelines at all times,
• Any other tasks deemed necessary by the Head of External Relations.

Requirements

• Degree or training in marketing, media or a related field,
• Previous work experience in a digital marketing or social media role,
• Strong photography and video editing skills,
• Proficiency in Adobe Creative Suite, Canva, Meta Business Suite, Google Analytics, Microsoft 365,
• Excellent writing and proofreading ability,
• Ability to work independently, meet deadlines, and juggle multiple tasks,
• A collaborative, enthusiastic approach to working with others.

Preferred

• Experience in education or a similar environment.
• Experience in creating PPC and remarketing campaigns on social media and Google AdWords.
• Knowledge of GDPR and safeguarding principles.