Responsibilities

• Take a lead role in developing, driving and optimising our digital content and SEO strategies.
• Produce a range of digital content to acquire, retain and develop new and existing audiences.
• Create, update and optimise advice and impact content as well as, engagement, retention and fundraising content for use on Woodgreen websites and channels.
• Increase the visibility and utility of Woodgreen's websites and digital channels through the production of high quality, highly targeted digital content that delivers an excellent user and supporter experience.
• Combine strong technical and analytical skills with a keen understanding of how to create impactful and engaging digital content.

Requirements

• Experienced Digital Content Manager
• Strong understanding of SEO, content strategy and digital marketing
• Confident creating compelling copy for different audiences and channels
• Comfortable using analytics and insight to make informed decisions
• Self-driven and able to determine the direction of content
• Developing and implementing digital content and SEO strategies and campaigns, achieving desired targets and reporting on impact
• Developing and delivering key messages to a variety of audiences through digital content
• Planning and writing content that drives SEO and engagement
• Creating content for websites, social and email
• Working with SEO tools and carrying out research to identify opportunities and map out effective content plans

Benefits

• 36 days annual leave per year (inclusive of bank holidays) rising by 1 day each year to a maximum of 40 days after five years
• Up to 8% employer pension contributions
• Support towards healthcare costs (cashplan)
• Employee wellbeing package to include free access to Headspace
• Life assurance (4x salary)
• Enhanced parental leave (subject to qualifying period)
• Benefits hub – exclusive discounts on popular brands
• 25% discount in our charity shops