Deputy Director of Global Marketing & Channels at Anglia Ruskin University | Cambridge, Cambridgeshire, UK

Anglia Ruskin University

Deputy Director of Global Marketing & Channels

Cambridge, Cambridgeshire, UK (On-site)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

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Job Summary

Own global student recruitment marketing by translating targets into market-specific plans and leading cross-functional teams to deliver aligned campaigns across the UK and international markets.

Lead specialist digital, CRM, media, and faculty marketing to ensure brand consistency and lifecycle impact.
Translate recruitment targets into actionable market plans and drive university-wide strategy with partners and stakeholders.

Job Description

Responsibilities

You will lead ARU’s integrated, data‑driven marketing across UK and international markets to support recruitment at all levels.
You will lead specialist digital, CRM, media and faculty marketing teams to ensure brand consistency and lifecycle impact.
Your leadership and expertise will enable the development and delivery of university wide global student recruitment marketing strategies to align all marketing activity with institutional objectives.
Key to success will be the ability to translate recruitment targets into actionable market-specific marketing plans to support directorate-wide strategy and recruitment delivery.
Reporting to the Director of Marketing, Communications and Recruitment and working closely with other key senior colleagues and stakeholders, you will provide strategic and operational leadership across partnerships and deputise for the Director as required.

Requirements

exceptional leader with a proven track record of developing and implementing Marketing initiatives across comparably large scale, diverse and complex portfolios.
excellent interpersonal, communication and stakeholder management skills

Preferred

Benefits

generous holiday entitlement
occupational pension schemes
training and development opportunities
travel to work scheme
competitive relocation package

Anglia Ruskin University

Contact: +44 (0)1245 686868Apply: aru.ac.uk/apply ARU is an innovative global university with students from 185 countries coming to study with us on campuses in Cambridge, Chelmsford, Peterborough and London. Our community is incredibly important to us, and we're proud of the role we play in our cities and the wider region – including the positive effect on jobs and the local economy. AMBITION- We're one of the top 350 institutions in the world in The Times Higher Education World University Rankings 2021 – and one of the top 40 universities in the UK. - We're also listed in the Top 10 for social inclusion in The Times Good University Guide 2021. EXCELLENCE - We were named as the UK’s leading university for education and sports science courses in the 2021 Guardian League Table. - Our Teaching Excellence Framework (TEF) Silver award recognises the quality of our courses and high levels of student satisfaction. COLLABORATION- Many of our courses are recognised by industry and a large number are professionally accredited, making our students career-ready. - Each year, we also help 2,000 businesses grow with interns, training, research and collaborative programmes. IMPACT- 12 academic areas are classed as generating world-leading research. ENTERPRISE - We pride ourselves on being as enterprising as we are innovative and nurture those qualities in our students, with mentorship, support and start-up funding on offer through the Anglia Ruskin Enterprise Academy. ENTHUSIASM- We’re the only UK university to be named a global 'rising star' according to Times Higher Education 2016.

Founded in 2014

Cambridge, England, GBR

5.3K employees (178 in marketing)

www.aru.ac.uk