Responsibilities

• Elite Braze Engineering: Own the ‘Master Build’ for high-stakes journeys. You are the expert in Braze Canvas (including branching logic and Canvas entry properties), Liquid for deep personalisation, and Content Blocks for cross-channel modularity.
• Data Strategy & SQL Consultancy: Translate business requirements into sophisticated BigQuery/SQL queries. Design the event payloads and custom attribute schemas that power real-time triggers, ensuring data integrity between our warehouse and Braze.
• Advanced Orchestration: Lead the implementation of high-complexity Braze features, including Webhooks for third-party integrations, Content Cards, and In-App Messaging.
• Connected Content & APIs: Architect real-time data pulls using Connected Content to inject external API data into communications, reducing reliance on static data and increasing relevancy.
• Enablement through Democratisation: Productise the Braze stack for the wider team. Build scalable, Liquid-enabled global templates and Global Content Blocks that allow non-technical users to execute safely within your guardrails.
• Automation & Lifecycle Logic: Proactively identify manual bottlenecks. Engineer automated solutions, leveraging Reverse ETL (Hightouch) and scripted Liquid scheduling to minimise operational overhead.
• Systemic Troubleshooting: Serve as the final technical escalation point for the CRM stack. Diagnose root causes - from API latency and Liquid syntax errors to CSS rendering bugs - and implement permanent fixes.
• Technical Mentorship: Lead the ‘Community of Practice’, upskilling the team in Liquid literacy and SQL basics, while setting the global standard for QA governance and technical documentation

Requirements

• Advanced Braze Mastery: Extensive hands-on experience across the full Braze suite: Canvas, Liquid (advanced filters/tags/loops), Webhooks, Content Cards, and Predictive Suites.
• SQL & Data Manipulation: Proficiency in SQL (BigQuery/GCP); able to manipulate large datasets, build segments, and audit data flows between the warehouse and the engagement layer (CDI).
• Technical Stack Fluency: Deep understanding of HTML/CSS specifically for Email/Web/In-App rendering, alongside experience with CDP/ELT tools (e.g., Hightouch).
• API & Integration Expertise: Proven ability to work with REST APIs, JSON payloads, and Connected Content to drive real-time personalisation.
• Systems Architecture: Experience mapping Event Taxonomies and designing how user attributes and event properties should be structured to support complex automation.
• The Liquid Architect: Equal parts developer and strategist; able to write complex conditional logic and explain the data-flow ‘why’ to senior stakeholders.
• Efficiency Obsessed: You don’t just ‘send’ a campaign, you engineer a system. You naturally look to automate repetitive tasks via webhooks or scripted workflows.
• Data-First Mindset: You view every campaign as a data transaction, ensuring every Liquid tag used is accurate, fresh, and compliant.
• Adaptable Technologist: Thrives in high-stakes environments, suggesting agile technical ‘workarounds’ or Liquid optimisations that maintain speed without incurring technical debt.
• Collaborative Enabler: Passionate about democratising technology, you measure your success by the technical independence of the squads you support.

Benefits

• An industry benchmarked salary. We’ll share it during your first conversation.
• Hybrid working, with 2 days in the office. (We’re definitely open to discussing flexible working arrangements)
• Holiday trading- buy & sell up to 5 days holiday each year
• Electric Car salary sacrifice scheme through Tusker
• Discount on our services and you’ll also get access to 100s of rewards and discounts through Perkbox
• A matched contribution pension scheme and life assurance up to 4x your salary. You can also access free mortgage advice and a financial wellbeing tool.
• Save as You Earn scheme.
• Family-friendly policies, designed to help you and your family thrive.
• Flexible benefit choices such as Private health insurance, a free Virtual GP, Gym discounts and wellbeing apps.
• Belonging groups that help UW shape an even more inclusive future.