Responsibilities

• Build a clear understanding of how digital channels, CRM activity and store marketing work together to attract, engage and retain customers.
• Support marketing teams across Europe to improve customer engagement, increase traffic and grow long-term customer value through CRM channels including email, push notifications and SMS.
• Use customer and marketing data to identify opportunities, spot trends and provide recommendations that support better marketing decisions.
• Help connect activity across CRM, search, paid media, social media, affiliate marketing, websites, apps and store marketing to create a more consistent customer experience.
• Review performance across the customer journey, balancing immediate results with opportunities to build loyalty, retention and repeat engagement.
• Work with marketing specialists to develop and evaluate tests, share results and help apply successful ideas across different markets.
• Build strong relationships with marketing teams, data specialists and external partners, bringing together insights and recommendations that support business growth.

Requirements

• Experience in CRM, digital marketing or customer marketing, with a strong understanding of how different marketing channels work together to engage customers.
• The ability to interpret customer, marketing and performance data, turning insights into clear recommendations and actions.
• Experience using customer data, audience segmentation and personalisation to improve marketing performance and customer experience.
• A strong understanding of customer behaviour and how different marketing activities influence customer decisions and experiences.
• Strong communication and presentation skills, with the ability to explain complex information in a clear and engaging way.
• Excellent relationship-building skills, with a positive and engaging approach that helps bring people together and gain support for new ideas.
• A positive, proactive approach, bringing energy, curiosity and a genuine desire to learn, share ideas and help others succeed.

Benefits

• Competitive Salary and Bonus Scheme
• Exclusive Discounts - Enjoy savings across our iconic brands.
• Holiday entitlement
• Hybrid Working Model
• Refer-a-friend scheme
• Learning and Development Opportunities - Grow your skills with tailored programmes.
• Mental Health and Wellbeing Support
• Life Assurance
• Interest Free Loans