CRM Manager

Greater London, Kensington and Chelsea, UK (Hybrid)

£45K/yr – £55K/yrMid Level3+ years expFull time

Posted 3 months ago

Job Summary

Own CRM end to end across acquisition to referrals, build a robust test and learn loop, and own complex lifecycle workflows and copy that move customers through best in class journeys.

  • CRM ownership: end-to-end lifecycle programs across email, notifications, SMS, and messaging.
  • Growth engine: relentless experimentation, segmentation, and optimization to lift performance.
  • Cross functional leadership: partner with founders, marketing, growth, ops, product and tech to drive business objectives.

Job Description

Responsibilities

  • Lead CRM strategy, execution and reporting across the customer lifecycle – from acquisition to retention, up-selling and referrals – via email, notifications, SMS and WhatsApp
  • Building and scaling a test-and-learn engine, relentlessly experimenting, segmenting and optimising to improve performance
  • Getting deep into our CRM platform to manage segments, run tests, create complex workflows and other technical tasks
  • Crafting compelling copy that goes beyond functional messaging to create best-in-class customer journeys
  • Being a proactive member of the marketing team, getting stuck into brainstorms, contributing to growth, and supporting wider team efforts
  • Working closely with teams across the business, including founders, marketing, growth, ops, product and tech to support business objectives

Requirements

  • 3-5 years of experience in marketing/growth/CRM. You’re a future Head of Marketing who sees owning a channel end-to-end as the opportunity it is

Preferred

  • Bonus points if already in a subscription business, have dedicated CRM and/or data experience (e.g. SQL)

Benefits

  • 💸 Salary: £45,000 - £55,000
  • Ownership in Honest through our EMI option scheme
  • 33 days of annual leave including all the bank holidays + an extra day each year you stay with Honest
  • Your birthday off each year on us!
  • A hybrid-first working environment with at least 1 day per week in the London office
  • An Honest sim, and refurb phone on us
  • 1 paid volunteering day each year
  • Wellbeing budget through Heka
  • Cycle to Work scheme
  • £500 annual learning budget
Honest logo

Honest

Honest builds financial products that people love.

Founded in 2019
Jakarta, Jakarta, IDN
202 employees (10 in marketing)

Salaries

Posted range

£45K/yr – £55K/yr

Taken straight from the job posting.

See all Honest salaries

Marketing Team

Marketing Team Size
10 (5% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$99.2M
Last Raise
$40M
Debt Financing, 9 months ago

Funding History

  • Oct 2025
    Debt Financing • $40M
  • Oct 2025
    Series Unknown
  • May 2024
    Series B • $2.5M

Traffic Signals

Monthly Visitors
9.7K

Headcount Trend

Current headcount: ~202

Recent News

Honest logo

CRM Manager

Honest · Greater London, Kensington and Chelsea, UK · Hybrid