Responsibilities

• As CHAS delivers the biggest appeal in a generation, you'll help tell the stories that are changing how Scotland understands and supports families caring for a child with a life-shortening condition. Through your creativity, you'll inspire people to stand with families and help build a future where no family has to face the death of their child alone.
• We're looking for someone who: Is a talented storyteller with a passion for creating content that inspires action
• Can bring real family experiences to life through compelling digital content, photography and video
• Understands how to create content that connects with different audiences while maintaining a strong and consistent brand
• Enjoys building relationships and helping people share their stories with sensitivity, authenticity and care
• Thrives in a collaborative environment and works confidently with colleagues and stakeholders across the organisation
• Is excited by the opportunity to help shape one of the most ambitious campaigns in CHAS' history
• If you're ready to use your creativity to make a meaningful difference for children and families across Scotland, we'd love to hear from you.

Requirements

• Proven expertise in social media management with a strong track record of planning, executing, and optimising content across multiple platforms to drive engagement and grow audiences.
• Creative proficiency in design and multimedia tools, skilled in using Adobe Creative Cloud or equivalent software, to produce high-quality visuals, videos, and other digital assets that align with brand identity.
• Solid understanding of digital marketing principles. Familiarity with SEO best practices, email marketing strategies, and paid advertising (PPC), with the ability to contribute to integrated campaigns.
• Strong photography and videography skills and the ability to capture content and bring stories alive through visual content.
• Exceptional communication skills and ability to communicate with all stakeholders and the ability to create compelling stories that inspire action.
• Clear, concise, and compelling writing and verbal communication, with meticulous attention to detail and tone appropriate for varied audiences.
• Analytical mindset with a results-driven approach
• Ability to interpret performance data, extract actionable insights, and refine content strategies to maximise impact and reach.
• Understanding of PR and influencer engagement. Familiarity with public relations tactics and influencer collaboration strategies, with the ability to support brand awareness and amplify campaign reach through strategic partnerships.
• Awareness of digital compliance and best practices. Working knowledge of GDPR and relevant digital marketing regulations, ensuring ethical and compliant content creation and audience engagement.

Benefits

• Flexible Working: our teams work flexibly and in a hybrid manner with time split between at home, onsite in Edinburgh and Glasgow and one day a week at one of our two hospices, Rachel House in Kinross and Robin House in Balloch. CHAS offers flexible and family friendly working. and are happy to discuss working arrangements that work for you.
• Development Opportunities: development through exposure to a variety of fundraising, marketing and communications activities and events.
• Professional Growth: Work with industry leaders in a high-performing team where you will be encouraged and supported to excel and develop your skills.
• Comprehensive Benefits: Including generous annual leave and pension, incremental salary progression, access to Blue Light discounts, and health and wellbeing support.