Content Marketing Executive at Utelize Communications Ltd | UK | £30K/yr – £40K/yr

Content Marketing Executive

UK (Hybrid)

£30K/yr – £40K/yrMid Level2+ years expFull time

Posted 3 months ago

Job Summary

Own the full content engine for two brands, balancing written and video output, and tying it to measurable traffic, engagement, and pipeline. Own the calendar, quarterly output split, and performance reviews; translate product detail into customer-ready content and optimize based on data.

Content ownership: end-to-end production of guides, case studies, landing pages, blog posts, and sales assets.
Video production: explainers, product demos, webinars, and short-form assets with a tight publishing rhythm.
Performance focus: monthly KPIs for traffic, engagement, rankings, and content-attributed leads with iterative optimization.

Job Description

Owning the end-to-end production of written content across both brands: guides, case studies, landing pages, web copy, blog posts, and sales enablement assets.
Producing video content end-to-end: animated explainers, product demos, webinars, and edited short-form assets.
Owning and maintaining the central content calendar across both brands - the Digital Marketing Executive publishes and reports against it.
Maintaining a balanced output across Utelize Mobile and SureSIM, with the split agreed quarterly with the Head of Marketing.
Working closely with technical and commercial colleagues to translate product detail into clear, customer-focused content.
Being the named, accountable owner for content output - quality, volume, and on-time delivery.
This role is measured on outcomes, not just outputs. You will own content performance against agreed monthly KPIs covering traffic, engagement, rankings, and content-attributed leads.
Reviewing the performance of every piece of content published - identifying what worked, what didn’t, and feeding that into the next planning cycle.
Running a monthly performance review with the Head of Marketing covering output volume, traffic, engagement, ranking changes, and content-attributed pipeline.
Iterating on existing content (republishing, updating, retiring underperformers) based on performance data - content optimisation, not just content creation.