Responsibilities

• Creating High-Standard, Multi-Format Content
• Write compelling copy: Produce clear, engaging content across a range of formats, including website copy, landing pages, blogs, email marketing, video scripts, social media content, and case studies aligned with client brand tone.
• Write for the audience: Draft website copy informed by audience insights, behavioural science principles, AI-assisted research, keyword analysis, and search intent.
• Build SEO briefs: Work alongside SEO + Content Managers to build SEO content briefs that pinpoint opportunities for keyword optimisation, internal linking, and user engagement.
• Use AI responsibly: Use AI tools to support research, ideation, drafting, and editing, while applying your own critical thinking, human creativity, and context to ensure accuracy.
• Quality control: Thoroughly proofread and quality-check all work for spelling, grammar, and alignment with agency standards before anything goes live.
• Spot trends and opportunities: Collaborate with managers to identify content opportunities through competitor analysis, search trends, and emerging topics to boost traffic and rankings.
• Manage content on CMS platforms: Gain hands-on experience using various Content Management Systems to upload, update, and publish client content.
• Cross-channel teamwork: Work closely with SEO, Digital PR, Paid Media, Creative, and Growth teams to contribute to broader digital marketing workstreams.
• Behavioural email campaigns: Partner directly with the Behavioural Science team to craft audience-first email marketing content.

Requirements

• Love storytelling: You have a genuine passion for writing and creating useful content for real people.
• Are naturally curious: You enjoy learning about human behaviour, SEO, AI, and digital trends.
• Embrace new tech: You're excited to experiment with AI tools to supercharge your workflow without cutting corners on quality.
• Have brilliant attention to detail: You take pride in proofreading, tone of voice, and producing polished, accurate work.
• Are a team player: You thrive in a supportive, feedback-friendly environment where everyone looks out for each other.

Benefits

• 4-Day Work Week (compressed hours) & Flexible Working: We respect your time and work-life balance.
• Living Our Values: We operate like a family—caring, honest, and inclusive. We’re ambitious like Olympic athletes ("Going for Gold"), but always supportive.
• Real Development: You’ll learn directly from industry mavens and get access to regular training across AI, SEO, behavioural science, and broader digital strategy.
• Great Benefits: 28 days holiday (excl. bank holidays) PLUS your Birthday off, a Charity Day, and office closure between Christmas and New Year. Plus, comprehensive Aviva Private Healthcare (including dental).