Responsibilities

• Define and own Camlin’s global marketing strategy aligned to our value plan and business growth objectives.
• Establish clear market positioning, segmentation and customer strategies.
• Identify new markets, opportunities and emerging customer needs.
• Ensure marketing investment is aligned to measurable commercial outcomes.
• Own and evolve the Camlin global brand.
• Develop clear, differentiated messaging and value propositions.
• Strengthen Camlin’s position as a leading technology business within critical infrastructure.
• Ensure consistency of brand and messaging across global markets.
• Develop and lead global go-to-market strategies across priority markets and customer segments.
• Work closely with Sales, Business Development and Product Management to generate and accelerate pipelines.

Requirements

• Significant senior marketing leadership experience within a global B2B organisation.
• Proven experience developing and executing global marketing and GTM strategies.
• Strong commercial track record with clear evidence of marketing contributing to growth.
• Experience in technology, software, engineering, energy, infrastructure or another complex B2B environment.
• Strong understanding of enterprise customers and complex buying journeys.
• Experience building and developing high-performing international teams.
• Excellent strategic, commercial and analytical capability.
• Ability to influence at CEO and Executive Leadership Team level.
• Comfortable operating in a fast-paced, transformational and international environment.