Catering Marketing Manager

Bradford, UK

Salary Not AvailableMid LevelFull time

Posted 7 weeks ago

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Job Summary

Own trade marketing planning and activation for a B2B foodservice audience, turning insights into a sharper plan and fast, measurable improvements in footfall and sales.

  • Ownership: Trade marketing plan creation, activation calendar, and POSM production.
  • Channel mix: Online and offline marketing with catering e-commerce performance monitoring on website and app.
  • Collaboration and measurement: Partner with sales, trading, and operations to drive content, campaigns and lead generation, then refine with data.

Job Description

Responsibilities

  • Create a strategic plan by customer
  • Development of the Trade Marketing acitivations plan
  • Monitior the performance of catering E-Commerce on platforms, Including the website and App
  • Support Trade Day events and Supplier Events
  • Use insights to develop and shape our trade marketing plan
  • POSM development and production
  • Content development

Requirements

  • Recent experience of a similar role working in a foodservice wholesale environment.
  • Demonstratable understanding of B2B marketing principles and tools
  • Stakeholder Management: can work collaboratively with a variety of stakeholders across sales, trading, operations and the marketing team.
  • Sales Support – firm understanding and knowledge of collateral and content to help the sales team convert prospects.
  • Experience of developing the customer journey.
  • Marketing Manager or Senior Marketing Manager from a B2B Food and Beverage business.
  • Experience of creating a marketing plan that drives footfall, sales, builds awareness and drives leads.
  • Excellent written and presentation skills.
  • Experience of content development.
  • Excellent communication skills ideally with experience of PR.
  • Broad experience across online and offline marketing channels.
  • Experience of working with sales, trading, and operations teams.
  • Experienced in partnership marketing / media partnerships.
  • Budget management experience.
  • Self-starter, who is driven by results.

Benefits

  • Competitive salary
  • Pension
  • 22 days annual leave plus the option to buy additional days
  • Life Assurance
  • Private Medical
  • Onsite parking
Bestway Group logo

Bestway Group

Bestway Group - জীবনের প্রয়োজনেBestway Group is not just a regular business venture which is actually a promoter of good living. Its aim is not just to be a corporate powerhouse but a harbinger of better living standards by providing & satisfying the needs and requirements of human beings in this decaying planet. At present, Bestway Group has expanded to different business sectors in Bangladesh & abroad. Bestway Group is now working with full enthusiasm in the areas like: food, health, education, shelter, clothing, entertainment, environment, information technology, and renewable energy, trading, cooperative, R & D, social business and so on.Bestway believes its customers must be benefited, i.e. the company is committed to be developed as a Customer Focused Organization. So, surveying the interest of valued customers is its utmost priority, the company has developed an extremely qualified support staffs to meet the expectations and ensure the customers’ satisfaction. Employees work as a team in every sense of the word. Moreover, our share holders, employees, customers, investors always work as a “one family team” to make our vision true and successful.Company’s professional agents and brokers work with their high ranking support staffs always stay on top of the market and provide prompt, quality services to its clients. The company is continuously creating and developing business environment both at home and abroad.Bestway Group is committed to creating a large pool of satisfied customers by providing the highest level of service value, trust and goodwill.With the span of time Bestway has transformed itself as a well structured multi dimensional business organization where a large pool of experienced and successful professionals from home and abroad of different industry background are now working to fulfil customers expectations.

Founded in 1997
Dhaka, Dhaka, BGD
249 employees (17 in marketing)