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85 marketing jobs

Inovalon logo
4 months ago

Senior Marketing Campaign Manager

Inovalon

USA (On-site)Full time$77K/yr – $95K/yr
The Goat Agency logo
4 months ago

Campaign Manager

The Goat Agency

New York, USA (Hybrid)Full time$60K/yr – $80K/yr
Semafor logo
4 months ago

Manager, Digital Activation & Campaign Performance

Semafor

New York, USA (On-site)Full time$100K/yr – $115K/yr
Pixability logo
4 months ago

Campaign Manager

Pixability

New York, USA (On-site)Full time$70K/yr – $100K/yr
CyberRisk Alliance logo
5 months ago

Demand Generation Campaign Manager

CyberRisk Alliance

New York, USA (Remote)Full time$70K/yr – $80K/yr
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Find marketing roles you could actually win

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Popular searches:

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85 jobs
Inovalon logo

Senior Marketing Campaign Manager

Inovalon

USA (On-site)

$77K/yr - $95K/yrIn-houseFull-timeSenior level5+ years exp.
4 months ago
The Goat Agency logo

Campaign Manager

The Goat Agency

New York, USA (Hybrid)

$60K/yr - $80K/yrAgencyFull-timeSenior level3+ years exp.
4 months ago
Semafor logo

Manager, Digital Activation & Campaign Performance

Semafor

New York, USA (On-site)

$100K/yr - $115K/yrIn-houseFull-timeManager5+ years exp.
4 months ago
Pixability logo

Campaign Manager

Pixability

New York, USA (On-site)

$70K/yr - $100K/yrAgencyFull-timeMid level3+ years exp.
4 months ago
CyberRisk Alliance logo

Demand Generation Campaign Manager

CyberRisk Alliance

New York, USA (Remote)

$70K/yr - $80K/yrIn-houseFull-timeMid level3+ years exp.
5 months ago
Previous1…2345
Inovalon logo
Inovalon

Senior Marketing Campaign Manager

USA (On-site)

$77K/yr – $95K/yrSenior Level5+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive multi-channel demand generation and brand campaigns for a healthcare tech firm in a cross-functional, revenue-focused marketing role.

  • Own end-to-end demand-gen campaigns across digital, content, email, social, and paid media.
  • Must-have: Minimum five years of marketing campaign development with proven revenue impact.
  • Standout: Strong cross-functional collaboration with Product Marketing, Sales, and leadership.

Job Description

Inovalon marketing role driving multi-channel demand-gen and brand campaigns within a cross-functional team.

Responsibilities

  • Partner with business unit leadership, Product Marketing, and other stakeholders, to strategize, develop, and execute integrated marketing campaigns and programs that align with corporate goals and market demands.
  • Lead the planning, execution, and optimization of demand generation and brand awareness campaigns across multiple channels, including digital, content marketing, email, social media, and paid media.
  • Conduct market research and analyze consumer behavior, trends, and competitive landscapes to identify opportunities for growth and differentiation.
  • Manage campaign timelines, resources, and budgets, ensuring on-time and cost-effective delivery while maximizing ROI.
  • Collaborate across various groups, including Product Marketing, Content Hub, Corporate Communications, social media, Sales, and other related functions to ensure messaging consistency and strategic alignment.
  • Think creatively to develop innovative ideas to attract and retain customers.
  • Monitor and analyze campaign performance data, providing actionable insights and recommendations for continuous improvement.
  • Optimize SEO, PPC, and paid media strategies to maximize visibility, engagement, and conversion rates.
  • Regularly report campaign performance, insights, and ROI to senior leadership and key stakeholders.

Requirements

  • Must be local to Atlanta or Nashville
  • Minimum five years of experience in marketing campaign development and execution, with strong track record in demand generation and revenue-driven marketing.
  • Proven experience in B2B marketing, preferably with technology platforms, SaaS, or healthcare-related industries.
  • Proficiency in MS PowerPoint, MS Excel, and MS Word with the ability to create compelling presentations and reports
  • Strong analytical skills with the ability to interpret complex data, measure campaign effectiveness, and adjust strategies accordingly.
  • Excellent communication, storytelling, and stakeholder management skills, with the ability to influence and drive alignment.
  • A strategic thinker with high energy, initiative, and the ability to thrive in a dynamic environment.
  • Demonstrated experience in managing multiple complex projects, prioritizing tasks, and delivering results on time and within budget
  • Bachelor’s degree or higher in Marketing, or Communications, or an equivalent combination of education and related work experience.
  • Travel for this position will be up to 5% domestically.

Benefits

  • Inovalon offers a valuable benefits package with a wide range of choices to meet associate needs, which may include health insurance, life insurance, company-paid disability, 401k, 18+ days of paid time off, and more.
Inovalon logo

Inovalon

Inovalon empowers customers to improve clinical outcomes and economics across healthcare. We do this with data-driven, cloud-based SaaS solutions powered by the most broadly used cloud platform in U.S. healthcare, the Inovalon ONE® Platform. This platform brings together national-scale connectivity, the largest primary source dataset in the nation, decades of healthcare and technology experience, and advanced analytics to help customers inform, accelerate, and improve patient care and healthcare economics.Our analytics and capabilities are used by over 50,000 active, licensed customers, and are informed by the primary source data of more than 92 billion medical events across 1.1 million physicians, 706,000 clinical settings, and 416 million unique lives.We work with:• 15 of the top 15 U.S. health plans• All top 25 U.S. healthcare provider systems• 8 of the top 15 global pharmaceutical companies• 3 of the top 10 specialty pharmacy companiesFrom payers and providers to pharmacy organizations and life sciences companies, anyone in healthcare can benefit from the powerful capabilities of the Inovalon ONE Platform.

Founded in 1998
Bowie, Maryland, USA
3.3K employees (119 in marketing)
www.inovalon.com

Traffic Signals

Monthly Visitors
424.1K
Monthly Google Ads Budget
$37.7K
Traffic Source Mix
Search
20.2%
Direct
71.1%
Referral
6.4%
Social
1.9%
Paid
0.3%

Headcount Trend

Current headcount: ~3.3K

Marketing Team

Marketing Team Size
103 (3% of company)
Median Career Experience
14 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
2

People

Marketing Leadership

Nick Panayi
Nick Panayi
Chief Marketing Officer
At the company for 3 years 6 months
Christopher Marin
Christopher Marin
Associate VP Digital Marketing
At the company for 3 years 1 month
Lanie Schenkelberg
Lanie Schenkelberg
Vice President, Product Marketing
At the company for 3 years 3 months
Kim Collins
Kim Collins
Senior Vice President Corporate Marketing
At the company for 13 years 3 months

Recent News

Inovalon’s Empower 2025 Showcases the Next Chapter in Data-Driven Healthcare
Nov 18, 2025 • Yahoo Finance
Inovalon’s Data Solutions Group Wins BioTech Breakthrough Award for Best Analytics Solution Provider of the Year
Nov 12, 2025 • Business Wire
Inovalon Celebrates Visionaries’ Transformative Achievements in Healthcare With 2025 Impact Awards
Nov 4, 2025 • Business Wire
Inovalon Unveils New Capabilities Across the Healthcare Continuum to Drive Smarter, More Connected Care and Operations
Oct 31, 2025 • Business Wire
Inovalon Powers 70% of Medicare Advantage Enrollees in 4+ Star Plans, Continuing to Outperform National Averages in 2026 CMS Star Ratings
Oct 30, 2025 • Business Wire
Inovalon partners with DoseMe for enhanced pharmacy monitoring
Oct 15, 2025 • Yahoo
Inovalon Collaborates With DoseMe to Bring Precision Dosing Into Pharmacy Surveillance Workflows
Oct 14, 2025 • Yahoo Finance
Inovalon Collaborates with DoseMe to Bring Precision Dosing into Pharmacy Surveillance Workflows
Oct 14, 2025 • MarketScreener
Inovalon Collaborates With DoseMe to Bring Precision Dosing Into Pharmacy Surveillance Workflows
Oct 14, 2025 • Business Wire
Inovalon’s Annual Empower Summit Set to Advance Data-Driven Healthcare
Oct 1, 2025 • Business Wire
Top Tech Giants AWS, Google & Snowflake Join Inovalon's Healthcare Data Summit: Future of AI in Medicine
Oct 1, 2025 • Stock Titan
Inovalon Launches New Data and Analytics Offering on Snowflake AI Data Cloud for Healthcare & Life Sciences
Sep 30, 2025 • Business Wire
Inovalon Enhances AI Platform with AWS to Support Medicare Advantage RADV Audits
Sep 12, 2025 • The Healthcare Technology Report.
Devon Prep receiving $8 million gift from foundation of alumnus who started multibillion-dollar tech company
Sep 12, 2025 • The Philadelphia Inquirer
Inovalon and Google Cloud Partner to Launch AI-Enabled Prior Authorization Solution
Aug 26, 2025 • HIT Consultant
Google Cloud And Inovalon Ink Deal To Build Prior Authorization Agentic AI System
Aug 26, 2025 • Forbes
Inovalon Announces Collaboration With Google Cloud To Address Administrative Burden in Healthcare
Aug 26, 2025 • Business Wire
Inovalon Announces Collaboration with Google Cloud to Develop AI-Enabled Solution to Address Administrative Burden in Healthcare
Aug 26, 2025 • MarketScreener
Inovalon Investor Suit Over $7.3B Nordic Deal Achieves Class Certification in Class Action Lawsuit
Aug 20, 2025 • USA Herald
Inovalon Investor Suit Over $7.3B Nordic Deal Gets Class Cert.
Aug 20, 2025 • Law360
Inovalon Launches AI Solution in Partnership With AWS To Help Health Plans Meet New RADV Audit Requirements
Aug 19, 2025 • Business Wire
Healthcare Analytics Market: A Deep Dive into Growth and Innovation
Aug 7, 2025 • PharmiWeb
Inovalon’s Converged Quality Achieves 25th Consecutive NCQA HEDIS® Measure Certification
Jul 31, 2025 • Yahoo Finance
Inovalon’s Converged Quality Achieves 25th Consecutive NCQA HEDIS® Measure Certification
Jul 31, 2025 • Business Wire
Healthcare Analytics Market to grow at ~20% CAGR driven by AI, data complexity, and EHR adoption by 2030
Jul 30, 2025 • PharmiWeb
AI-Powered RCM Analytics Tools Take Center Stage as Black Book Names Top Vendors Amid Soaring Financial Pressures
Jun 23, 2025 • PharmiWeb
AI-Powered RCM Analytics Tools Take Center Stage as Black Book Names Top Vendors Amid Soaring Financial Pressures
Jun 23, 2025 • Newswire
AHIP 2025: Insurer coalition vows to fight Trump budget bill to final hour
Jun 18, 2025 • Fierce Healthcare
Health Plan Executives at AHIP 2025 Align Strongly on Value-Based Reimbursement Optimization as Top IT Priority, Black Book Survey Finds
Jun 16, 2025 • Newswire
Inovalon RADV Audit Readiness Solution Earns Top Ranking From Black Book
Jun 16, 2025 • Business Wire
Inovalon Investors' Revived Chancery Suit Moves Forward
Jun 12, 2025 • Law360
96% of AHIP 25 Attendees Surveyed Rank Value-Based Reimbu...
Jun 12, 2025 • PharmiWeb
40 Top-Rated Payer Technology Vendors Exhibiting at AHIP 2025, Black Book Honors
Jun 12, 2025 • Newswire
Inovalon ONE(R), Quality Spectrum(R), Converged Risk(R), and Converged Quality(R) Named #1 by Health Plan and Managed Care Clients for Fifth Consecutive Year - Black Book Research
Jun 12, 2025 • Newswire
96% of AHIP 25 Attendees Surveyed Rank Value-Based Reimbursement Optimization as Top Priority, Black Book Pre-Event Poll
Jun 12, 2025 • Newswire
Inovalon ONE(R), Quality Spectrum(R), Converged Risk(R),...
Jun 12, 2025 • PharmiWeb
40 Top-Rated Payer Technology Vendors Exhibiting at AHIP 2025, Black Book Honors
Jun 12, 2025 • PharmiWeb
Inovalon Pares Down $7 Billion Buyout Challenge Before Trial
Jun 10, 2025 • Bloomberg Law News
Black Book Research Names 2025's Top-Rated Utilization Management & Prior Authorization Vendors Across All Payer & Health Plan Segments
Jun 1, 2025 • Newswire
Black Book Research Reveals the Digital Playbook Behind 2025's Top Medicare Advantage and Commercial Health Plans
Jun 1, 2025 • Newswire
Black Book Research Names 2025's Top Vendors in Risk Adjustment & Coding Optimization for Health Plans and Payers
Jun 1, 2025 • Newswire
Black Book Research Names 2025's Top-Rated Utilization Ma...
Jun 1, 2025 • PharmiWeb
Black Book Research Reveals the Digital Playbook Behind 2025's Top Medicare Advantage and Commercial Health Plans
Jun 1, 2025 • PharmiWeb
Black Book Research Names 2025's Top Vendors in Risk Adjustment & Coding Optimization for Health Plans and Payers
Jun 1, 2025 • PharmiWeb
Technology Driving Performance: How Elite MA Plans Leverage Data, Care Coordination, and Advanced Analytics to Thrive Amid CMS’s Rigorous 2025 Standards, Black Book
May 27, 2025 • Newswire
Technology Driving Performance: How Elite MA Plans Levera...
May 27, 2025 • PharmiWeb
Black Book Reveals 50 Elite Technology Vendors Driving Medicare Advantage 5-Star Ratings Amid Heightened CMS Audit Standards
May 25, 2025 • StreetInsider.com
CMS Audit Crackdown Triggers Data Intelligence Race: Black Book Reintroduces 2025's Top-Rated Payer IT Vendors
May 23, 2025 • Newswire
Life Science Analytics Market Insights by Type, Service, Application, End User and Region - Industry Forecast to Reach $68.8 Billion by 2030
May 23, 2025 • Research and Markets
CMS Audit Crackdown Triggers Data Intelligence Race: Black Book Reintroduces 2025's Top-Rated Payer IT Vendors
May 23, 2025 • StreetInsider.com
CMS Audit Crackdown Triggers Data Intelligence Race: Black Book Reintroduces 2025's Top-Rated Payer IT Vendors
May 23, 2025 • PharmiWeb
Ed Chidsey Appointed President of Inovalon’s Insights Business Unit
May 22, 2025 • Yahoo Finance
Ed Chidsey Appointed President of Inovalon’s Insights Business Unit
May 22, 2025 • citybiz
Ed Chidsey Appointed President of Inovalon’s Insights Business Unit
May 22, 2025 • BioSpace
Karly Rowe Appointed as President of Inovalon’s Provider Business Unit
May 15, 2025 • citybiz
ConcertAI Appoints Eron Kelly as CEO
May 1, 2025 • citybiz
2025 Top-Rated Ambulatory Surgical Center Vendors Exhibiting at ASCA Annual Meeting, Announced by Black Book Research
Apr 29, 2025 • PharmiWeb
2025 Top-Rated Ambulatory Surgical Center Vendors Exhibiting at ASCA Annual Meeting, Announced by Black Book Research
Apr 29, 2025 • Newswire
Robotic Process Automation Transforms Healthcare RCM: 2025 Survey Highlights From Black Book
Apr 25, 2025 • Newswire
Robotic Process Automation Transforms Healthcare RCM: 2025 Survey Highlights From Black Book
Apr 25, 2025 • PharmiWeb
AI company nVoq names Michael Quinn to executive role
Apr 24, 2025 • BizWest
Maryland’s 11 billionaires include founders of Under Armour, Squarespace, Inovalon: Forbes
Apr 22, 2025 • Business – Baltimore Sun
Healthcare Analytics Market is Projected to Grow at ~20% CAGR by 2030 with Surge in Big Data and Cloud-Based Solutions
Apr 17, 2025 • PharmiWeb
Inovalon Appoints Adam Kansler as CEO
Mar 4, 2025 • citybiz
Inovalon?s Patient Payment Solutions Are Now Available on the PointClickCare Marketplace
Feb 27, 2025 • Marketscreener.com
Inovalon’s Patient Payment Solutions Are Now Available on the PointClickCare Marketplace
Feb 27, 2025 • Yahoo Finance
Inovalon introduces AI-powered platform to expedite clinical trial recruitment
Feb 26, 2025 • Clinical Trials Arena
Inovalon Launches Clinical Research Patient Finder to Accelerate Trial Recruitment
Feb 25, 2025 • Business Wire
Black Book Research Unveils 2025’s Top-Rated Population Health & Value-Based Care Vendors: AI, Interoperability, and ROI Take Center Stage
Feb 25, 2025 • newswire.com
Leading Health Care Brands to Exhibit at RISE National 2025 in March
Feb 25, 2025 • 24-7 Press Release Newswire
Leading Health Care Brands to Exhibit at RISE National 2025 in March
Feb 25, 2025 • PR Newswire
Inovalon’s Pharmacy Surveillance Software Achieves Best in KLAS For Eight Years in a Row
Feb 5, 2025 • Business Wire
Inovalon Announces CEO Transition
Jan 28, 2025 • Business Wire
Inovalon Appoints Adam Kansler as CEO
Jan 28, 2025 • citybiz
Longtime Inovalon CEO Keith Dunleavy to retire
Jan 28, 2025 • Washington Business Journal
Driving Innovation Through Diversity, Equity, and Inclusion: Insights From Black Book Research's 2025 Study on Healthcare IT
Jan 22, 2025 • newswire.com
Driving Innovation Through Diversity, Equity, and Inclusi...
Jan 22, 2025 • PharmiWeb.com
Alterwood Advantage Selects Inovalon’s Converged Solution Suite to Drive Superior Quality Measurement and Risk Adjustment Accuracy
Jan 21, 2025 • Business Wire
Vesey Street Capital Partners acquires health tech firm ComplexCare Solutions
Jan 13, 2025 • PE Hub
Inovalon Nears a $4.6bn Sale to Nordic Capital and Insight Partners
Jan 10, 2025 • Private Equity Insights
New England Life Care Selects Inovalon’s ScriptMed® to Scale Infusion Therapy and Specialty Pharmacy
Jan 9, 2025 • GlobeNewswire
Inovalon Completes Three-Year Transformation to Pure-Play Cloud-Based SaaS and DaaS Platform Provider
Jan 6, 2025 • Yahoo Finance
Inovalon Completes Three-Year Transformation to Pure-Play Cloud-Based SaaS and DaaS Platform Provider
Jan 6, 2025 • Business Wire
Nine in Ten Integrated Health Systems' Outpatient Service...
Nov 18, 2024 • PharmiWeb.com
Empower 2024 Delivers Groundbreaking Insights and Innovation to Achieve Data-Driven Healthcare
Nov 4, 2024 • Morningstar, Inc.
Empower 2024 Delivers Groundbreaking Insights and Innovation to Achieve Data-Driven Healthcare
Nov 4, 2024 • GlobeNewswire News Room
Inovalon Ranked #1 For Provider Revenue Cycle Management and Performance Analytics Software by Black Book Research
Sep 26, 2024 • Globe Newswire
Inovalon and MEDITECH Collaborate to Transform and Optimize Revenue Cycle
Jun 28, 2024 • Globe Newswire
Inovalon's Cloud Data Platform Dominates, Ranked #1 by He...
Jun 27, 2024 • PharmiWeb.com
AHF Files $50 Million Fraud Lawsuit Against Inovalon
Jun 6, 2024 • Business Wire
AIDS Healthcare Foundation files $50M fraud lawsuit against Bowie software firm Inovalon
Jun 6, 2024 • Maryland Daily Record
Del. Justices Reverse Toss Of $7.3B Inovalon Deal Challenge
Apr 30, 2024 • Law360
Inovalon Earns 2024 Great Place To Work® Certification™ For Second Consecutive Year
Apr 30, 2024 • GlobeNewswire
Inovalon Launches SDOH Market Insights SaaS Solution For Life Sciences To Elevate Health Equity Driven Engagement
Apr 21, 2024 • GlobeNewswire
New Research From Inovalon and Harvard Analyzes Medicare Advantage Plan Design Impact on Healthcare ...
Apr 18, 2024 • GlobeNewswire
Inovalon's Claims Management Pro Is Now Available on the PointClickCare Marketplace
Jan 1, 1970
Inovalon Expands Schedule Management SaaS Solution to Include Management of Third-Party Agency Staff
Jan 1, 1970 • Financial Post
Inovalon Acquires VigiLanz; a Leading Clinical Surveillance and Patient Safety SaaS and Data Company
Jan 1, 1970
Inovalon Acquires VigiLanz; a Leading Clinical Surveillance and Patient Safety SaaS and Data Company
Jan 1, 1970 • BioSpace
eternalHealth Selects Inovalon Converged Cloud Platform to Make Quality Healthcare More Affordable
Jan 1, 1970 • GlobeNewswire News Room