Own multi-channel campaigns with budget stewardship, data-driven optimization, and cross-functional collaboration to drive growth.

• Develop and manage integrated campaign plans across digital and traditional channels to achieve business objectives.
• Oversee campaign budgets, ensuring efficient resource allocation and maximum ROI
• Analyse campaign performance and provide actionable insights to optimise future strategies.
• Collaborate closely with Content and Creative teams to ensure brand and content alignment.
• Use market research and audience segmentation to inform campaign strategies.
• Partner with the Data Operations Manager to leverage audience insights for targeted campaigns.
• Maintain strong relationships with key accounts and stakeholders.
• Continuously identify opportunities to improve campaign effectiveness and innovation