Responsibilities

• Lead integrated brand marketing campaigns from brief through to delivery, evaluation and continuous improvement.
• Manage campaign planning, timelines, budgets and agency relationships to ensure projects are delivered on time and to a high standard.
• Work closely with fundraising, communications and other teams to develop marketing campaigns that support organisational priorities.
• Translate audience insight and brand strategy into compelling campaign activity across multiple channels.
• Build strong relationships with stakeholders across the organisation, influencing decisions and ensuring campaigns remain aligned to brand objectives.
• Present campaign plans, recommendations and performance updates to a range of audiences, including senior leadership.
• Evaluate campaign performance and use insight to improve future marketing activity.
• Champion brand consistency while identifying new opportunities to strengthen how the brand is experienced across campaigns and communications.
• Plan and deliver internal brand communications, helping colleagues understand and apply the brand confidently.

Requirements

• Proven experience delivering end-to-end integrated marketing campaigns, from briefing and planning through to evaluation.
• Experience managing creative, media or integrated marketing agencies and external suppliers.
• Strong stakeholder management skills, with experience influencing and building relationships across multiple teams and seniority levels.
• Experience presenting campaign plans, recommendations and results to a range of audiences, including senior leaders.
• Experience developing and applying brand strategy across campaigns and multiple marketing channels.
• Strong project management skills, with the ability to manage multiple campaigns and competing priorities.
• Experience using audience insight, research and campaign data to inform marketing decisions.
• Excellent communication skills, with the ability to translate ideas into clear and engaging marketing activity.
• A proactive, collaborative approach, with the confidence to take ownership and drive projects forward.
• Note - a basic DBS is required for this role

Benefits

• 30 days annual leave (plus bank holidays)
• A flexible approach to working arrangements.
• Access to our enhanced pension scheme
• Life assurance
• Access to various health and wellbeing schemes, including the employee assistance programme.