Brand Lead

London, UK (Hybrid)

Salary Not AvailableSenior Level7+ years expFull time

Posted 2 weeks ago

Job Summary

Own and drive Avant Arte's supply-side brand, leading artist campaigns, institutional partnerships, and organic social, while shaping a repeatable artist proposition and managing external PR.

  • Own brand strategy across artist relationships and engagement
  • Lead cross-functional programmes from social to editorial

Job Description

Responsibilities

  • Brand building
  • Lead the planning of our most important artist and edition campaigns, focusing brand activity where it can have the greatest impact on artist relationships and future opportunities.
  • Bring together social, editorial, PR and content around priority moments to deepen artist relationships, unlock new opportunities and build a cohesive brand programme.
  • Lead the launch of the 2027 Collector Report, maximising its reach and influence across the art world.
  • Develop a programme of institutional engagement between Collector Reports – from briefings and workshops to other formats that build Avant Arte’s profile and deepen relationships across the art world.
  • Actively manage our external PR agency to increase the volume and quality of brand-building press we receive.
  • Identify and develop new initiatives that strengthen Avant Arte’s reputation and create more reasons for artists, galleries and institutions to engage with us.
  • Lead relationship-building initiatives for key artists, developing distinctive programmes and new franchises that champion their wider practice beyond the editions we collaborate on.
  • Evolve our digital exhibition proposition into a repeatable programme, working with the Artist team to identify opportunities, pitch artists and coordinate delivery.
  • Together with the Artist team, identify and test new additions to our artist proposition – from publishing and promotional support to films, content and other relationship-building initiatives.

Requirements

  • Around 7+ years’ experience across brand, marketing, creative strategy or a related discipline.
  • A background spanning several areas of brand building, such as organic social, content, editorial, PR, partnerships or brand programmes.
  • Experience helping shape or build a brand, rather than only working within an established strategy.
  • Experience in a culturally relevant, creative or consumer-facing business.
  • Experience working with artists, creators or cultural organisations is a plus.
  • A genuine interest in art and culture.

Benefits

  • Generous equity allowance
  • Private Healthcare (UK)
  • Enhanced pension contributions and parental leave policies
  • 25 days of holiday plus four extra company wide days
  • Supportive of Hybrid/Flexible Working
  • L&D budget of €1000 per year per employee
  • Regular company socials
  • Art loan scheme for employees
Avant Arte logo

Avant Arte

3.8 Glassdoor

Avant Arte is a curated platform connecting the world’s leading artists and public arts institutions with a new generation of enthusiasts, collectors and patrons.We collaborate with the most exciting contemporary artists such as Ai Weiwei, Mickalene Thomas, Maurizio Cattelan and Jenny Holzer to create limited editions of the highest quality, from prints and sculptures to digital works.Our global community of over 4 million collectors and art enthusiasts reflects the growing energy and curiosity of a new generation transforming how art is discovered and supported. Through fundraising editions – created in collaboration with artists including Ed Ruscha, Grayson Perry and Alex Katz – we have raised over $18 million for major cultural institutions such as LACMA, the Contemporary Art Society and the Guggenheim, among others. These fundraising collaborations help to strengthen public access to art and engage the new generation of patrons who will shape its future.Our mission is to make discovering and collecting art more accessible, connecting artists, institutions and audiences in meaningful ways that expand art’s reach and impact.

Founded in 2015
London, England, GBR
82 employees (36 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Brand Marketing median pay in the United Kingdom

£46K/yr

Most earn £36K to £62K. Based on 90 salaries, including bonus and equity.

See all Avant Arte salaries

Marketing Team

Marketing Team Size
17 (21% of company)
Marketing Roles Posted (Last 30 Days)
3

Funding

Last Raise
Series A

Funding History

  • Feb 2022
    Series A
  • Aug 2019
    Seed

Traffic Signals

Monthly Visitors
157.1K
Monthly Google Ads Budget
$1
Traffic Source Mix
Search
33.1%
Direct
25.8%
Referral
5.6%
Social
7.5%
Paid
18.1%

Headcount Trend

Current headcount: ~82
Avant Arte logo

Brand Lead

Avant Arte · London, UK · Hybrid