Associate Director, Brand Sports and Culture

London, UK (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 3 hrs ago

Job Summary

Own and lead culturally fluent, earned-first campaigns from strategy through execution for consumer lifestyle brands, while managing client relationships, budgets, and opportunities for growth.

  • Own end-to-end campaign development and measurement.
  • Provide strategic counsel, media leadership, and growth opportunities for client relationships.

Job Description

Responsibilities

  • Lead creative campaign ideation from strategy through to cultural impact, shaping bold, attention-grabbing ideas for consumer and lifestyle brands
  • Translate cultural insight and community understanding into compelling, earned-first campaign concepts
  • Oversee campaigns from brief through to execution and measurement, ensuring creative ambition is matched by delivery
  • Champion Coldr's cultural fluency in every piece of strategic counsel, keeping ideas rooted in real audiences rather than assumptions
  • Act as a senior day-to-day lead across brands and culture accounts, building trusted client relationships
  • Provide strategic counsel and act as a confident, credible partner to senior client stakeholders
  • Oversee project commercials, including budgets, resourcing and supplier coordination, ensuring every project is delivered profitably
  • Identify risks early and keep multiple moving parts aligned without losing sight of the bigger picture
  • Lead proactive and reactive media strategy, driving impactful coverage and campaign results
  • Build and maintain strong relationships with national, lifestyle and consumer press

Requirements

  • Strong experience working across consumer lifestyle, household, retail, interiors or FMCG brands
  • Proven expertise in consumer media relations and publicity, with strong national, lifestyle and consumer press contacts
  • Track record developing creative, earned-first campaigns that deliver measurable impact and cultural relevance
  • Demonstrable commercial acumen, with experience managing budgets and account profitability
  • A genuine track record of organic growth, expanding client relationships beyond the original brief
  • Understanding of integrated communications across earned, influencer, social and digital channels
  • Excellent strategic thinking and client consultancy skills
  • Strong organisation and project management skills, with the ability to manage multiple stakeholders, priorities and deadlines
  • Confident working in a fast-paced agency environment and able to adapt quickly to changing priorities
  • Experience managing and developing teams

Benefits

  • 36 days of leave, including four paid wellbeing days
  • £100/year to spend on a day out of the office
  • Individual £750 annual training allowance
  • Private healthcare
  • Annual bonus programme
  • New business incentive programme
  • 5 days/year work from abroad
  • Free onsite gym access
Coldr logo

Coldr

Founded in 2020, Coldr is an ambitious, award-winning, Bcorp certified, strategy, cultural marketing and social impact firm. We are a diverse team of strategic storytellers who help brands to grow by authentically reaching new audiences.We get under the skin of the different ways people live, love, work, and play to infuse communication strategies with cultural fluency, earn attention, create hype, and drive impact.Core services:Strategic AdvisoryPR and Communications StrategyContent Strategy Media RelationsExecutive ProfilingCampaigningThought LeadershipContent ProductionCommunity ManagementInfluencer CampaignsCommunity Marketing Community EngagementEvents and ActivationsCrisis and Reputation ManagementCulturally Fluent Media TrainingInclusive Marketing and Communications ConsultancyFinding it hard to reach new audiences? Let's break the ice.

Founded in 2020
London, England, GBR
8 employees (6 in marketing)

Marketing Team

Marketing Team Size
5 (63% of company)
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
1.8K
Traffic Source Mix
Search
14.6%
Direct
30.7%
Referral
6.6%
Social
4%
Paid
0.9%

Headcount Trend

Current headcount: ~8