Responsibilities

• Support the strategic growth of MVA across the Middle East region by nurturing and converting admissions leads.
• Act as a key point of contact for prospective families, providing high-quality, responsive and empathetic customer service throughout the admissions journey.
• Guide families through the enquiry, offer and enrolment process, ensuring clear communication and timely follow-up.
• Maintain accurate records of enquiries, applications and enrolments within CRM and admissions systems (e.g. Zoho, iSAMS, HubSpot or equivalent platforms).
• Support post-enrolment retention by maintaining positive relationships with families during onboarding and early stages of enrolment.
• Coordinate closely with academic, pastoral and leadership teams to ensure smooth student onboarding and transition.
• Contribute regional insight into parent motivations, expectations and cultural considerations to strengthen the admissions strategy.
• Support the day-to-day execution of regional marketing campaigns aligned with enrolment targets and the academic calendar.
• Assist in social media content creation, including drafting captions, supporting design briefs, creating stories and monitoring engagement.
• Monitor comments, messages and engagement metrics, escalating or responding appropriately in line with brand guidelines.

Requirements

• 3–5 years’ experience in admissions, marketing, communications or a related role.
• Strong customer service orientation, with the ability to build trust quickly with families.
• Experience working with CRM or admissions systems (e.g. Zoho, iSAMS, HubSpot or similar).
• Excellent written and verbal communication skills in English.
• Ability to work independently in a remote, fast-paced environment.
• Strong organisational skills with the ability to manage multiple priorities and deadlines.
• Commercial awareness and understanding of campaign logic and enrolment conversion journeys.
• Sensitivity to cultural nuances and family circumstances within the Middle East region.
• Experience working within an education or edtech environment.
• Experience supporting international school admissions.

Preferred

• Basic understanding of content planning, brand positioning and performance metrics.
• Familiarity with Canva or other light design tools.
• Arabic language skills (advantageous but not essential).