2026-40 - Digital Marketing Lead

Bristol, UK (On-site)

£32K/yr – £35K/yrMid LevelFull time

Posted 6 weeks ago

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Job Summary

Own recruitment campaigns and optimize digital channels in education marketing, with a focus on accessible, engaging content that speaks to prospective students across multiple touchpoints.

  • Recruitment & Channels: Plan recruitment campaigns and optimize digital channels to drive measurable outcomes.
  • Content & Accessibility: Ensure content is accessible, inclusive, and engaging across channels.
  • Content Production: Produce content across OOH, programmatic, socials, email and more to power B2C campaigns.

Job Description

Responsibilities

  • Plan recruitment campaigns
  • Optimise the college website
  • Manage and optimise digital channels
  • Deliver impactful B2C campaigns
  • Ensure content is accessible, inclusive, and engaging
  • Produce content across out of home advertising, programmatic, socials, email marketing and more

Requirements

  • Proven experience in digital marketing, preferably within education or public sector
  • Experience delivering integrated campaigns with measurable outcomes
  • Practical knowledge and deliverability across key digital marketing channels including: Website/content management systems (CMS), Social media and email platforms, B2C Paid media and paid social advertising, SEO and GEO (Google Search Console, SEMrush)
  • Understanding of: Accessibility standards (WCAG), GDPR and ethical data use
  • Ability to interpret data and translate into actionable insights (GA4, Search Console, Google Tag Manager, Social analytics, SEMrush)
  • Excellent communication skills, with the ability to write for diverse audiences

Nice to have

  • Experience in student recruitment marketing
  • Experience producing digital and print graphic design and multimedia content (Adobe suite, Canva, Video production)
St Brendan's Sixth Form College logo

St Brendan's Sixth Form College

St Brendan's Sixth Form College is a Catholic College for the Community and one of only two sixth form colleges in the South West. The College is located between Bristol and Bath and enjoys a pleasant, secure site where students can enjoy learning in a campus style environment.The facilities at the College are excellent having mostly been rebuilt in recent years with a £21 million investment in buildings and equipment. The College has consistently above average results with a record of success for adding value to students grades.The spiritual life of the College allows all students of faith and no faith to explore who they are and to understand and respect others and their beliefs. A wide range of courses are avialable and students can study them in any combination in a supportive environment.

Founded in 1979
Bristol, England, GBR
165 employees (9 in marketing)

Traffic Signals

Monthly Visitors
14.2K
Traffic Source Mix
Search
60.3%
Direct
31.2%
Referral
6.1%
Social
2.4%

Headcount Trend

Current headcount: ~165

Marketing Team

Marketing Team Size
9 (5% of company)
Marketing Roles Posted (Last 30 Days)
2