Sonoma State University

Brand · Higher Education

4.1

Company overview

Welcome to Sonoma State! Located in the heart of California’s premier wine country and just one hour north of San Francisco, Sonoma State offers the best of both worlds: a close-knit, student-focused campus and access to world-class opportunities. Proudly a part of The California State University system.Discover your path at Sonoma State!

Founded in 1961

Rohnert Park, California, USA

2.2K employees (88 in marketing)

87% recommend to a friend

64% positive business outlook

Salaries

Typical salary range

$5,178 – $7,543

MONTH

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People

Founders

Marcus Adéshima Penn, MD, CYT

Marcus Adéshima Penn, MD, CYT

Managing Director, SSU Center for Restorative Practices

Jessica Way

Managing Director of Entrepreneurial Activities Operations and Administration

Michael Spagna

Marketing leadership

Casey Kelly

Associate Director of Marketing, Digital Engagement, and Brand Strategy

Director of Marketing

Hiring contacts

Chandra Holte, MBA, SPHR, SHRM-SCP

Chandra Holte, MBA, SPHR, SHRM-SCP

Associate Vice President for Human Resources

Hiring activity

Open marketing jobs over time

3 open now

Headcount trend

Company growth over the last 12 months

Headcount -0.1% year over year

Funding

Total funding

$7.9M

Last raise

$7.9M

Grant, 2 years ago

Funding history

Jan 2024

Grant Sonoma State University · $7.9M

Aug 2023

Grant Sonoma State University

Audience

Monthly website visitors

339.8K

Month over month-0.5%

Quarter over quarter+28.7%

Top sourceDirect (57.3%)

Ad budget per month$161.4

Average search rank42.4

Traffic source mix

Direct

57.3%

Search

35.4%

Referral

5%

Social

1.6%

Paid referral

0.5%

LinkedIn followers

Follower count and growth

Total followers

69.7K

12-mo growth

+3.4%

Monthly growth

+0.6%

News

Sonoma State University gets new leader after turbulent year of cuts

Nov 21, 2025 • Higher Ed Dive

Sonoma State University enrollment drops by 13% amid massive budget cuts

Nov 20, 2025 • ABC7 San Francisco

Michael Spagna named new Sonoma State president after turbulent year for university

Nov 19, 2025 • The Press Democrat

Links

Glassdoor

Open positions

Director of Strategic Communications (Administrator I)

Sonoma State University

Sonoma, CA (On-site)

$8K/mo - $9K/moIn-houseFull-timeDirector/executive

Director of Development for Athletics (Administrator II)

Sonoma State University

Rohnert Park, CA

$8K/mo - $9K/moIn-houseFull-time

Outreach Coordinator, Academic Talent Search (Student Services Professional III), Fixed-Term

Sonoma State University

Sonoma, CA (On-site)

In-houseFull-time

3 open marketing positions

Director of Strategic Communications (Administrator I)

Sonoma State University

Sonoma, CA (On-site)

$8K/mo - $9K/moIn-houseFull-timeDirector/executive

Director of Development for Athletics (Administrator II)

Sonoma State University

Rohnert Park, CA

$8K/mo - $9K/moIn-houseFull-time

Outreach Coordinator, Academic Talent Search (Student Services Professional III), Fixed-Term

Sonoma State University

Sonoma, CA (On-site)

In-houseFull-time