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Sidelines Group

Brand · Technology, Information and Media

Company overview

Sidelines Group is a sports technology and digital media company dedicated to helping users make data-driven, smart sports betting decisions. Today’s sportsbooks have an unprecedented advantage over the user. Advanced statistics coupled with massive amounts of user data make it increasingly difficult to beat the bookie. Sidelines is here to level the playing field.Founded by ex-Googlers and machine learning experts, Sidelines harvests data from the biggest names in sports betting to create free, fun, and innovative tools to help users make smarter decisions faster than ever before. Whether you’re an avid bettor, a casual bettor, or even just a sports fan, Sidelines has something for everyone.
Founded in 2017
New York, New York, USA
75 employees (21 in marketing)

Salaries

Typical salary range

$60,000 – $70,000

/ yr

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People

Marketing leadership

Headcount trend

Company growth over the last 12 months

Headcount +13% year over year

Funding

Total funding

$25M

Last raise

$25M

Series Unknown, 4 years ago

Funding history

Feb 2022

Venture Round Sidelines Group · $25M

Jun 2021

Seed Round Sidelines Group

Audience

Monthly website visitors
6K
Month over month+77.3%
Quarter over quarter+179.2%
Top sourceDirect (37.3%)
Ad budget per month$0.0
Average search rank41.7
Traffic source mix
Direct
37.3%
Social
24.4%
Search
22.6%
Referral
14.3%
Paid referral
1.2%

LinkedIn followers

Follower count and growth

Total followers

3.4K

12-mo growth

+28.8%

Monthly growth

+3.4%

News

Links