Company overview

Optimism is an inbox-first digital media company with brands that reach millions of Americans every day. Optimism's portfolio consists of more than a dozen publications spanning a wide variety of topics. While the subject matter may vary (from travel to learning to news) all of Optimism's brands are united by a singular mission: to build a brighter web. This mission carries through to each and every one of Optimism's brands, all of which at their core aim to be nourishing and uplifting to their readers. This promise has allowed Optimism to build a powerful audience of millions of engaged subscribers who have made a habit of starting their day with Optimism.
Founded in 2022
New York, New York, USA
56 employees (12 in marketing)

Salaries

Typical salary range

$140,000 – $165,000

/ yr

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People

Headcount trend

Company growth over the last 12 months

Headcount -34.1% year over year

Audience

Monthly website visitors
2.5K
Month over month-24.5%
Quarter over quarter-46.9%
Top sourceDirect (41.8%)
Ad budget per month$0.0
Average search rank28.4
Traffic source mix
Direct
41.8%
Search
32.6%
Referral
12.7%
Social
10%
Paid referral
1.7%

LinkedIn followers

Follower count and growth

Total followers

1.7K

12-mo growth

+91.7%

Monthly growth

+3%

News

Links