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Heartland Dental

Brand

  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
  • Insights
  • Jobs

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Company overview

As a leading DSO, Heartland Dental provides supported dentists, hygienists, and non-clinical team members with world-class non-clinical administrative support to help them achieve sustainable professional and personal growth. Heartland Dental is not your typical Dental Support Organization. What started from the entrepreneurial spirit of Rick Workman, DMD, with his single dental practice, has evolved into affiliating with over 2,800 doctors in over 1,700 locations across 39 states and the District of Columbia. Its legacy of being built by a dentist, for dentists along with its doctor-led culture and business model enables supported doctors to be the leaders of their practice, working with their teams to focus on providing great dentistry while Heartland Dental focuses on providing support for the day-to-day non-clinical administrative workflow. You can discover more about Heartland Dental’s Doctor Difference by visiting www.heartland.com. Mission: To support doctors and their teams as they deliver the highest quality dental care and experiences to the communities they serve while providing exceptional careers and creating value for our stakeholders.
Founded in 1997
Effingham, Illinois, USA
6.5K employees (108 in marketing)
heartland.com

People

Marketing leadership

Sherianne James
Sherianne James
Chief Marketing Officer, EVP Marketing
At the company for 1 year 9 months
Jessica Thompson
Jessica Thompson
VP, Field Marketing (Interim)
At the company for 4 years 6 months
Jamie Gallo
Jamie Gallo
Senior Vice President Marketing
At the company for 5 years 3 months
Lydia Wagner
Lydia Wagner
Senior Director of Marketing
At the company for 1 year 4 months

Hiring contacts

Katelyn Buescher
Katelyn Buescher
Manager, Recruitment Marketing
At the company for 2 years 5 months

Hiring activity

Open marketing jobs over time

10 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$1.6M

Last raise

$1.6M

Series Unknown, 15 years ago

Funding history

Jun 2011

Venture Round Heartland Dental Care · $1.6M

Audience

Monthly website visitors
63.2K
Month over month-0.6%
Quarter over quarter-0.4%
Top sourceDirect (46.3%)
Ad budget per month$37.5K
Average search rank49.4
Traffic source mix
Direct
46.3%
Search
38.1%

News

Heartland Dental eyes renovation of former Baymeadows credit union
Oct 28, 2025 • Jacksonville Daily Record
FCPT acquires Heartland Dental Property for $3.3 million
Oct 20, 2025 • MSN
FCPT announces acquisition of a Heartland Dental property for $3.3 million
Oct 17, 2025 • MarketScreener

Links

heartland.comLinkedInCrunchbaseX (Twitter)

Loading insights...

Open positions10 open marketing positions

Heartland Dental logo

DeNovo Campaign & Analytics Manager, Marketing

Heartland Dental

Creve Coeur, MO

$108K/yr - $130K/yrIn-houseFull-timeSenior level5+ years exp.
8 days ago
Heartland Dental logo

Marketing Manager – Patient Lifecycle & CRM, Marketing

Heartland Dental

Effingham, IL

$108K/yr - $130K/yrIn-houseFull-timeSenior level7+ years exp.
5 weeks ago
Heartland Dental logo

Experienced General Dentist - Commerce Township, MI

Heartland Dental

Walled Lake, MI (On-site)

In-houseFull-time
3 months ago
Heartland Dental logo

Field Marketing Strategist [FMS], Marketing-REMOTE

Heartland Dental

Chicago, IL (Remote)

$60K/yr - $78K/yrIn-houseFull-timeMid level8+ years exp.
4 months ago
Heartland Dental logo

Manager, Marketing & IP Paralegal for Legal - Remote

Heartland Dental

Effingham, IL (Remote)

$90K/yr - $110K/yrIn-houseFull-time
4 months ago
Heartland Dental logo

Dental Lab Category Specialist, Strategic Sourcing

Heartland Dental

Creve Coeur, MO

In-houseFull-time
4 months ago
View all 10 jobs
Headcount +7.9% year over year
Referral
10.8%
Social
3.7%
Paid referral
1%

LinkedIn followers

Follower count and growth

Total followers

62.9K

12-mo growth

—

Monthly growth

+1.7%

Salaries

Median base

$119,000

Median total

$119,000

Median experience

7 years

Submissions

3

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Heartland Dental insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
1997
Headquarters
Effingham, Illinois
Employees
10001+
7.9% growth last 12mo
Marketing team
108
2% of company
68 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Seed-stage · Growing 7.9% last 12 months · More mature · Last funding 3+ years ago
Trend
2023-02-27 -> 2025-12-01
Headcount (12 months)
+7.9%
Last funding round
180 months ago
Negative news (120 days)
0
Risk score2/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
63.2K
Month over month-0.6%
Quarter over quarter-0.4%
Top sourceDirect (46.3%)
Traffic source mix
Direct
46.3%
Search
38.1%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
48 competitor sites
Search traffic: 20.4K organic clicks / 1.7K paid clicks
Organic competitors
0
Paid competitors
5
Keyword change
+2,367
Ad budget per month
$37.5K
Average search rank
49.4
Paid competitors5

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

62.9K

12-mo growth

—

Monthly growth

+1.7%

Job openings

Shows open jobs, growth, and role changes.

Main result
725 open jobs
Open jobs trend: —
Trend

Marketing team size

Shows saved marketing team size.

108
2% of the company • 68 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 108.

Funding

Shows saved funding data.

Total funding
$1.6M
Last raise
Series Unknown
15 years ago
Funding details
Amount raised
$1.6M
Last round
Series Unknown
Last fundraise
15 years ago

News

Shows saved company news.

Heartland Dental eyes renovation of former Baymeadows credit union
Oct 28, 2025 • Jacksonville Daily Record
FCPT acquires Heartland Dental Property for $3.3 million
Oct 20, 2025 • MSN
FCPT announces acquisition of a Heartland Dental property for $3.3 million
Oct 17, 2025 • MarketScreener
10.8%
Social
3.7%
Paid referral
1%
2023-09-01 -> 2026-03-01
Open jobs growth
—
Biggest role change
—
Latest open role
Temporary Orthodontist Position