Gaia Herbs

Brand

3.1

Company overview

A leading herbal brand in North America, Gaia Herbs cultivates health and wellbeing by stewarding sustainable relationships between plants and people. Our unparalleled dedication to purity, integrity and potency is meticulously proven by science. We use organic methods from seed to shelf and pioneered the industry’s first transparency program, MeetYourHerbs®.We are proudly based in the beautiful mountains of Western North Carolina.
Founded in 1987
Brevard, North Carolina, USA
182 employees (13 in marketing)
www.gaiaherbs.com
52% recommend to a friend
47% positive business outlook

Salaries

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People

Marketing leadership

Chantelle Burgin
Chantelle Burgin
Associate Brand Manager: Gaia Herbs Brand
At the company for 4 years 6 months
Lauren Simonson
Lauren Simonson
Senior Brand Manager
At the company for 3 years 5 months
Jesse Oates Vest
Jesse Oates Vest
Marketing Operations Lead
At the company for 9 years 5 months

Headcount trend

Company growth over the last 12 months

Headcount -2.7% year over year

Funding

Total funding

$70.9M

Last raise

Series Unknown, 3 years ago

Audience

Monthly website visitors
224.6K
Month over month+4.1%
Quarter over quarter+29.1%
Top sourceSearch (56.1%)
Ad budget per month$18.4K
Average search rank40
Traffic source mix
Search
56.1%
Direct
36%
Referral
5.1%
Social
1.8%
Paid referral
0.9%

LinkedIn followers

Follower count and growth

Total followers

28.9K

12-mo growth

+21.7%

Monthly growth

+2.2%

News

Links

www.gaiaherbs.comLinkedInCrunchbaseX (Twitter)
Glassdoor