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Built Different Brands

Brand · Hospitality

3.0

Company overview

At Built Different Brands, we’re a people-first hospitality group driven by ambition, authenticity, and impact. Our portfolio spans seven best-in-class brands, and we’re growing with intention and momentum across the Southeast and beyond.From Wall Street to FranchisesOur CEO, Kal Gullapalli, spent seven years on Wall Street before discovering his passion for franchising in 2016, starting in the fitness and wellness space. After a strategic pivot, he sold that business and focused on turning around underperforming brands, building the operational discipline and leadership muscle that would later fuel expansion into foodservice.By 2023, Kal had become one of the largest franchise operators in his category, earning national recognition from the International Franchise Association for both performance and leadership.A Leader Who Scales and CaresKal’s approach to growth goes beyond unit count. He builds infrastructure first, investing in strong operators, training coaches, and support teams that raise the bar for both team members and guests. His leadership is grounded in early lessons, from working his first pizza job at 17 to being raised by immigrant parents who believed deeply in ownership, grit, and opportunity.As the platform continues to expand across food, wellness, and emerging concepts, the focus stays the same: thoughtful diversification, disciplined execution, and brands that meet people where they are.Powered by People. Built to Last.From frontline teams to leadership roles, we’re committed to a culture where honesty, hustle, and human connection matter. If you’re motivated to grow, learn, and make a real impact in hospitality, Built Different Brands is a place where you can do meaningful work and build something that lasts.
Founded in 2021
Columbia, South Carolina, USA
36 employees (3 in marketing)
0% recommend to a friend
0% positive business outlook

Salaries

Typical salary range

$55,000 – $60,000

/ yr

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People

Headcount trend

Company growth over the last 12 months

Headcount +56.5% year over year

Audience

Monthly website visitors
1.4K
Month over month+63.8%
Quarter over quarter+88.5%
Top sourceSearch (0%)
Ad budget per month$0.0
Average search rank48.7

LinkedIn followers

Follower count and growth

Total followers

1.5K

12-mo growth

Monthly growth

+4%

News

Links