Company overview

Founded in 2016, Better is a digital-first homeownership company whose services include mortgage, real estate, title, and homeowners insurance. From its founding in 2016 through mid 2021, Better funded over $100B in home loans and provided over $25B in cumulative coverage through Better Cover and Better Settlement Services, the insurance divisions of Better. Better has raised over $400M in equity capital since inception. The company was ranked #1 on LinkedIn’s Top Startups List for 2021 and 2020, #1 on Fortune’s Best Small and Medium Workplaces in New York, #15 on CNBC’s Disruptor 50 2020 list, as well as being listed to Forbes FinTech 50 for 2020. For more information, follow @betterdotcom. Join us.© 2021 Better Holdco, Inc. and/or its affiliates. All rights reserved.Home lending products offered by Better Mortgage Corporation. Better Mortgage Corporation is a direct lender. NMLS #330511. 1 World Trade Center, Floor 80, New York, NY 10007. Loans made or arranged pursuant to a California Finance Lenders Law License. Not available in all states. Equal Housing Lender. NMLS Consumer Access. Better Real Estate, LLC is a Virginia Licensed Real Estate Firm with its principal office located at 312-F East Market St., Leesburg, VA 20176. License #0266029484. Equal Housing Opportunity.Better Mortgage Corporation, Better Real Estate, LLC, Better Settlement Services, LLC and Better Cover, LLC are separate operating subsidiaries of Better Holdco, Inc. Each company is a separate legal entity operated and managed through its own management and governance structure as required by its state of incorporation, and applicable and legal and regulatory requirements. Products not available in all states.
Founded in 2016
New York, New York, USA
2K employees (88 in marketing)
35% recommend to a friend
28% positive business outlook

Salaries

Typical salary range

$135,000 – $150,000

/ yr

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People

Hiring activity

Open marketing jobs over time

5 open now

Headcount trend

Company growth over the last 12 months

Headcount +2.5% year over year

Funding

Total funding

$1.6B

Last raise

$155M

Post IPO Debt, 11 months ago

Funding history

Apr 2025

Post IPO Debt Better.Com · $155M

Aug 2023

Post IPO Debt Better.Com · $528M

Aug 2023

Post IPO Equity Better.Com · $37M

Apr 2021

Secondary Market Better.Com · $500M

Nov 2020

Series D Better.Com · $200M

Feb 2019

Series C Better.Com · $160M

Audience

Monthly website visitors
282.6K
Month over month-36.9%
Quarter over quarter-51%
Top sourceDirect (54.8%)
Ad budget per month$1.6M
Average search rank43.5
Traffic source mix
Direct
54.8%
Search
38.5%
Referral
4.4%
Paid referral
1.3%
Social
0.9%

LinkedIn followers

Follower count and growth

Total followers

332.5K

12-mo growth

+31.2%

Monthly growth

+9.1%

News

Links