Responsibilities

• We’re seeking a Website Content Officer to join our Integrated Marketing and Media team. In this role, you’ll take the lead in managing and improving the content on our website, making sure it’s clear, accessible and meets the needs of our diverse audience.
• Acting as the ‘voice of the user’, you’ll be responsible for publishing updates via our content management system (CMS), maintaining high standards of quality, consistency, and accessibility across the site.
• You’ll oversee key areas, including the homepage, keeping information accurate, up to date, and easy to navigate.
• You’ll work closely with teams across the Prostate Cancer UK to help shape their messages for the web, offering advice, guidance, and training where needed.
• Day to day, you’ll manage content schedules, review pages to identify improvements, and create or edit content to keep the site fresh and effective.
• You’ll also use digital analytics tools to monitor performance and suggest ways we can enhance the user experience.
• As part of the Digital Marketing and Channels team, you’ll work closely with our email and social media teams to ensure our owned channels are aligned.
• You’ll lead on the delivery of our regular ‘News and Views’ articles in conjunction with our Strategic Communications team, and you’ll work closely with our Web Operations team to help identify and test new website features and fix technical issues.

Requirements

• We’re looking for someone with solid experience in writing, editing, and proofreading web content to serve a specific audience.
• You'll be skilled in using content management systems (ideally Umbraco) to build and update web pages.
• You’ll have the technical skills to author and edit basic HTML, as well as prepare and edit images for the web.
• A good understanding of interpreting website analytics, including experience with Google Analytics and search engine optimisation techniques, is essential.
• You’ll be an excellent communicator, able to explain complex analytics and technical details clearly and accessibly to colleagues who may not have a technical background.
• You’ll have a good understanding of wider digital marketing in general.
• How channels like social media and email work in partnership with web content, and how you might need to structure differently depending on which channel someone has come from.
• In this role, you’ll need to manage priorities effectively and work well under tight deadlines.
• You’ll be confident negotiating and handling challenging conversations when necessary.
• Staying up to date with current web tools and digital content trends will be a real advantage as we continually improve our site.

Preferred

• Staying up to date with current web tools and digital content trends will be a real advantage.