Responsibilities

• Manage end-to-end influencer marketing campaigns, including influencer/celebrity sourcing, outreach, briefing, content review, delivery and post-campaign reporting.
• Coordinate campaign activities, events, logistics and timelines, working closely with internal teams and external partners to ensure effective execution.
• Drive social media and new media initiatives across platforms including TikTok, Instagram and YouTube, while monitoring trends and emerging content opportunities.
• Track campaign performance, analyse key metrics and translate results into regular reports and actionable insights.
• Build and maintain relationships with influencers, agencies, talent managers, dealers, media partners and other key stakeholders.
• Identify new collaboration opportunities and support commercial discussions, payment coordination, livestreaming and other emerging initiatives, as well as campaign-related issue management where required.

Requirements

• 3–5 years of relevant professional experience in influencer marketing, social media, PR, digital marketing or a related field.
• Strong understanding of the UK social media and influencer landscape.
• Proven experience delivering influencer or social media campaigns from planning through to execution and reporting.
• Good understanding of influencer KPIs, social media analytics and campaign performance measurement.
• Strong communication, stakeholder management, organisational and multitasking skills.

Preferred

• Experience in automotive, mobility, technology, premium or consumer brands, or working with high-profile influencers/clients, would be an advantage.