Social Media Manager (Music Artists)

London, UK (Remote)

$46K/yr - $57K/yr (Est.)Intern/New GradOther

Posted 1 day ago

Job Summary

Own and drive the artist's brand identity and content strategy across social platforms, aligning storytelling, visuals and campaigns with release cycles and audience growth.

Develop mood boards, visual direction and colour theory;
Lead briefs and direction for designers and editors to match the brand;
Plan and optimise content calendars and campaigns around music releases.

Job Description

Responsibilities

Developing a unique brand identity for each artist.
Creating mood boards and visual direction, including colour theory and colour grading references.
Building storytelling strategies that strengthen the artist's identity and audience connection.
Planning content around releases, campaigns and key moments.
Using existing artist assets to create engaging content ideas.
Writing clear creative briefs and directing designers and editors to produce content that matches the brand vision.
Scheduling content across platforms and ensuring everything is delivered on time.
Managing content calendars and coordinating campaigns around music releases.
Growing accounts organically through platform best practices and trend awareness.
Planning, launching and optimising Meta ad campaigns where appropriate.

Requirements

Proven experience managing social media for musicians, music brands or entertainment clients.
A strong understanding of current social media trends, especially on Instagram, TikTok and YouTube Shorts.
Excellent knowledge of organic social media growth strategies.
Experience running and optimising Meta Ads.
Strong branding skills with an eye for aesthetics, storytelling and visual consistency.
The ability to create mood boards and communicate a creative vision effectively.
Experience directing designers, video editors and other creatives through clear briefs and feedback.
Excellent organisation and project management skills.
The ability to manage multiple artists and keep campaigns on schedule.
Strong written communication skills.

Liberty Music PR

Liberty Music PR is an independent digital publicity company launched properly at the end of May 2016. Founded by Bee Adamic, Bee’s experience spans over 7 years from managing signed artists, curating successful stages at festivals to taking on music editorial positions for a number of major music websites. Liberty Music PR’s true passion is promoting the artist and their music and giving them the recognition they deserve.Whilst managing a band back in 2015, Bee appointed a big London based PR agency to work on their EP campaign. The results were really disappointing, so utilising her own music press connections she took it upon herself to gather more online PR for them and achieved fantastic results. So it was here Liberty Music PR was born, you could say it was a completely organic process. We deliver bespoke and creative online campaigns with a reputation for close consultation with the artist and management at every stage. We work with artists from all stages of their careers, from emerging hype to established acts on major and independent labels across single, EP and full album campaigns.We are uniquely placed to do this, drawing on our positive relationships with key people across the music media. Our relationship with brands is growing all the time.We can even run an ‘introducing’ campaign for any artist/band with no specific release, who need to build and develop their online profile. We are also excellent at organising launch parties for releases, given our background in live event curating.Feel free to get in touch whether you’re a debut releasing artist, or fully established looking for a fresh angle. The key factor is we must love what you do, in order for us to represent you honestly / successfully / passionately. We are not genre specific. We just need to love your vibe.https://www.instagram.com/libertymusicpr/

Founded in 2016

Brighton, England, GBR

57 employees (20 in marketing)

www.libertymusicpr.com