Social Media Manager

Manchester, UK (Unknown)

Salary Not AvailableSenior LevelFull time

Posted 1 month ago

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Job Summary

Own social strategy and content execution for a fashion retailer, driving audience growth and engagement across major platforms with fast iteration and platform-savvy storytelling.

  • Social strategy and content direction across channels aligned to brand, campaigns and commercial goals.
  • Content calendar ownership and cross-functional collaboration with Creative, Brand, PR and Influencer teams.
  • Lead a social team, prioritising work to hit growth, engagement and site traffic metrics.

Job Description

Own the social engine for a fashion retailer, driving audience growth, engagement, and brand impact across Instagram, TikTok and beyond with a strong content first approach and fast iteration.

  • Lead social strategy and content direction across platforms, aligning with brand, campaigns and commercial goals.
  • Own content calendar, platform experimentation, and collaboration with Creative, Brand, PR and Influencer teams.
  • Build and lead a social team, coaching and prioritizing work to hit growth, engagement and traffic metrics.
Debenhams Group logo

Debenhams Group

Debenhams Group is redefining the future of retail following the successful transformation of the iconic British heritage brand, Debenhams. Once bought out of administration, Debenhams has emerged as Britain's leading online department store, built for the future and primed for rapid growth. We’ve cultivated a vibrant community of brands, engaging millions of consumers, and we’re just getting started. Our Vision: 'Fashion. Beauty. Lifestyle. For everyone.' We aim to provide a diverse range of products that cater to all, while scaling Debenhams Group into a £multibillion GMV business, with a strong focus on profitability. The turnaround of Debenhams is the blueprint for the wider transformation of our Group. Our Youth Brands are undergoing a similar evolution, moving towards fashion-led marketplaces and adopting a leaner, more efficient operating model. As Debenhams Group, we’re embracing a new era, marked by fresh leadership, a bold strategy, and an unwavering focus on maximising value for our shareholders. With 5 core brands and our very own financial service, DebenhamsPay+, our journey is only beginning, and we are committed to leading the charge in global digital retail. With an emphasis on speed, innovation, and technology, we’re confident that our best days lie ahead.

8.9K employees (1,004 in marketing)

Traffic Signals

Monthly Visitors
5.3K
Traffic Source Mix
Search
46.3%
Direct
23.9%
Referral
16.2%
Social
12.4%
Paid
1.1%

Headcount Trend

Current headcount: ~8.9K

Marketing Team

Marketing Team Size
553 (6% of company)
Marketing Roles Posted (Last 30 Days)
2

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