Social Media Marketing volunteer (Remote)
Armbrella Ltd
UK (Remote)
In-houseVolunteerIntern/new grad
1 day ago
Social Media Manager/ Content Creator
London, UK
Salary Not AvailableMid Level3+ years expSeasonal
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the social engine for a women’s health brand, delivering on-brand short-form video across Instagram and TikTok, while owning calendar, community, and insights that drive paid lift and partnerships.
- Own day-to-day social presence and original short-form video content for Reels and TikToks that resonates with the target audience.
- Own the monthly content calendar tied to campaigns, launches, and seasonal moments, while ensuring brand compliance and commercial focus.
- Own performance reporting and insights to steer content decisions, community management, and creator partnerships.
Job Description
Responsibilities
- Own and manage Shemed's day-to-day social presence across Instagram and TikTok. Plan, shoot, edit and publish original short-form video content (Reels, TikToks, Stories) that reflects Shemed's brand and resonates with our target audience
- Develop and maintain a monthly content calendar aligned with campaign moments, study launches, product updates and seasonal opportunities
- Work closely with the Head of Brand and Head of Digital Marketing to ensure content is on-brand, compliant with ASA / CAP code and MHRA guidelines, and commercially focused
- Build and engage Shemed's online community, responding to public comments, DMs and mentions in a tone that reflects our values
- Collaborate with the influencer and affiliate team to support creator partnerships, briefings and content amplification
- Monitor social performance metrics (reach, engagement, follower growth, saves, link clicks) and deliver regular reporting with actionable insights
- Stay ahead of platform trends, audio trends and cultural moments relevant to women's health and weight loss
- Support paid social creative by producing organic-first content that can be tested and scaled on Meta and TikTok Ads
- Jump in across other creative projects when needed, this is a collaborative team in a fast-moving startup
Requirements
- 1–3 years of experience in social media management and content creation, ideally in a B2C or consumer health environment
- A strong portfolio or profile showcasing original short-form video content and social-first creative
- Confident on camera and behind the camera, comfortable filming, directing and appearing in content as needed
- Proficiency in video editing tools (CapCut, Adobe Premiere, or similar) and ideally graphic design tools (Canva, Adobe Express, or similar)
- Deep native understanding of Instagram and TikTok, you know what performs and why
- Strong copywriting skills with an ability to adapt tone across formats, from educational carousels to conversational Reels
- Data-literate, comfortable pulling platform analytics and using them to inform content decisions
- Awareness of advertising regulations in health and wellness (ASA, CAP code) is a bonus; willingness to learn is essential
- Genuine interest in women's health or mission-driven work is a strong plus
- Highly organised with the ability to manage a content calendar, juggle multiple workstreams and hit publish deadlines
- Collaborative mindset, you work well cross-functionally and contribute beyond your lane when needed
Preferred
- Highly organised with the ability to manage a content calendar, juggle multiple workstreams and hit publish deadlines
- Collaborative mindset, you work well cross-functionally and contribute beyond your lane when needed
- Genuine interest in women's health or mission-driven work is a strong plus
SheMed
SheMed Weight Loss is the UK’s only GLP-1 programme built for women’s health.Founded by women, for women, SheMed exists to close the gender gap in metabolic healthcare. For too long, weight loss treatments - including GLP-1 medications - have been researched, developed and prescribed without fully understanding their unique effects on women’s bodies.We are changing that.SheMed combines clinical oversight, real-world data, and personalised care to deliver a safer, smarter, more effective GLP-1 experience tailored to women. Our programme is built around hormone health, metabolic science, and the lived realities of women’s lives - not a one-size-fits-all approach.With a growing community of over 50,000 women, we are not only delivering treatment - we are generating insight. Our data-led approach deepens understanding of how GLP-1s affect appetite, hormones, energy, mood and long-term wellbeing in women.In less than a year, we have grown from launch to serving tens of thousands of women across the UK, becoming one of the fastest-growing GLP-1 programmes in the country. Following our $50M Series A funding round and achievement of unicorn status, SheMed has been recognised as a leading force in women’s health innovation - including being Highly Commended in the New Business of the Year category at the Lloyds Bank British Business Excellence Awards.Safety is at the core of everything we do.Transparency builds trust.Personalisation defines our care.Our ambition is bold: to become the UK’s leading women’s weight care company.Because women deserve healthcare designed around them - not adapted for them.
