Responsibilities

• Develop and implement comprehensive social media strategies tailored to the London property market, ensuring alignment with brand goals and audience interests.
• Create, curate, and manage high-quality content across platforms such as Instagram, Facebook, Twitter, LinkedIn, and emerging channels to showcase urban living projects and lifestyle stories.
• Manage daily social media activities including scheduling posts, monitoring engagement, responding to comments, and fostering community interaction.
• Produce multimedia content such as videos, virtual tours, blog posts, and infographics that highlight property features and urban experiences.
• Build strong relationships with local media outlets, influencers, public relations partners, and community organisations to amplify brand reach and reputation.
• Track performance metrics using analytics tools; analyse data to refine content strategies for maximum impact and audience growth.
• Stay informed about industry trends, platform updates, and best practices in social media management to keep our digital presence fresh and innovative.
• Creating and carrying out an engaging social media and content strategy
• Preparing a clear weekly content plan in advance
• Visiting Blue Door properties across London

Requirements

• Proven experience in social media management within real estate, property development or urban lifestyle sectors.
• Strong understanding of public relations principles to effectively manage brand reputation and media outreach.
• Exceptional storytelling skills with the ability to craft engaging narratives that resonate with diverse audiences.
• Excellent communication skills,both written and verbal,and the ability to collaborate across teams.
• Proficiency in social media management tools (e.g., Hootsuite, Sprout Social) and analytics platforms (e.g., Google Analytics).
• Creative mindset with a keen eye for visual aesthetics and multimedia content production.
• Ability to work proactively in a fast-paced environment while managing multiple projects simultaneously.

Preferred

• Bachelor's (preferred)
• Social Media Marketing: 5 years (preferred)
• Willingness to travel: 50% (preferred)