Responsibilities

• Social creative & community building
• Day-to-day presence and engagement across LinkedIn & Meta
• Foster genuine two-way conversations, not broadcast and disappear
• Test new channels such as Reddit or Youtube or content formats
• Content that breaks through
• Video first - you’re the face and voice of Mintago humanising the brand
• Develop our brand voice that’s smart, helpful, and refreshingly human
• Support founder personal branding and thought leadership (not corporate fluff)
• Keep up with internet culture, tech trends, and know when to lean in or stay authentic
• Spot opportunities for creative campaigns that other B2B brands wouldn’t dare try

Requirements

• 3+ years in social media or community management - we don't care if it's in B2B, B2C, tech, agency, a shop your auntie owns, or just from building a brand for yourself. All we care is that you've done it before and you can prove it.
• Deep understanding of LinkedIn and Meta - the algorithm, the culture, what actually works
• Comfortable, engaging and confident on camera - with examples of you doing so
• Excellent written communication with a tone that's human, witty, and authentic
• Experience with social management platforms (Hootsuite, Buffer, BuzzSumo etc.)
• Creative strategic thinking with ability to develop innovative engagement initiatives
• Hands-on experience with utilising AI and automation to create, edit, and scale social campaigns (AI clips, comments, video, creative, copy etc,)
• Expertise in graphic design and video editing tools (Figma & Adobe, Canva, Capcut, Descript etc.)
• Comfortable in fast-paced startup environment, where wearing multiple hats is just the job
• An impressive portfolio full of creative social examples that are genuinely unique

Preferred

• What excites you statements: You get inspired by human creativity and apply it in a business context
• Being the person behind a brand other B2B companies name when they say: “I want our socials to be like that”
• Making content people actually want to watch, share, and talk about
• Building a community that feels like one - not just a follower count
• Genuine curiosity about what makes online communities tick
• Creating repeatable playbooks and playing with content formats that break the mold
• Test, learn, repeat - and using AI to do it faster without losing the human touch behind it
• Working with a brand who gives you the framework and the freedom to run with it.

Benefits

• Your work kit (MacBook Pro).
• Hybrid and flexible work
• Budget for equipment to set up your home office.
• A flexible company discretionary unlimited leave policy + your birthday off.
• A £300 yearly budget for your own learning and development.
• Private medical insurance (provided by Vitality)
• Life insurance (provided by MetLife)
• Cash plan (provided by Medicash)
• Enhanced Parental Leave that increases with tenure (1st at 9 months and 2nd level at 2 years)
• Mintago Pack Benefits