Social Media Analyst

London, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 6 weeks ago

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Job Summary

Own end-to-end paid social campaigns across Meta, TikTok, and LinkedIn with data-driven optimization and clear KPI ownership.

  • Growth Ownership: Manage campaign delivery from brief to execution, guided by audience insights and historical data.
  • Performance & Reporting: Track KPIs, build reporting frameworks, and translate insights into media-mix and budget decisions.

Job Description

Responsibilities

  • Execute paid social campaigns end-to-end across multiple platforms including Meta, TikTok and LinkedIn
  • Monitor, analyse and optimise campaign performance against defined KPIs
  • Collaborate with Sales, Content Studios and Creative teams to support seamless campaign delivery
  • Develop reporting frameworks and provide insights aligned to business objectives
  • Plan media mix using audience insights tools and historical campaign data
  • Manage campaign budgets and support efficient allocation of media spend
  • Contribute to internal knowledge sharing and promote paid social best practices

Requirements

  • Previous experience in social media, digital marketing or analytics within an agency, publisher or brand environment
  • Previous operational experience of paid social platforms and advertising performance metrics
  • Experience of campaign delivery in a biddable or auction-based media buying environment
  • Strong analytical capability, including working with data in Excel and generating actionable insights
  • Experience collaborating with multiple stakeholders across teams
  • Hybrid Working - This role is advertised as a Hybrid work model, that combines remote and in-office work, following our current company policy and to be agreed with your Line Manager. Subject to any applicable laws, WBD / your Line Manager reserves the right to change this working agreement where this is essential to business needs and upon reasonable notice to you.

    Benefits

    • career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
    Warner Bros. Discovery logo

    Warner Bros. Discovery

    Warner Bros. Discovery, a premier global media and entertainment company, offers audiences the world’s most differentiated and complete portfolio of content, brands and franchises across television, film, streaming and gaming. The new company combines WarnerMedia’s premium entertainment, sports and news assets with Discovery’s leading non-fiction and international entertainment and sports businesses. ****Please be aware of recruitment scams by individuals posing as employers and encouraging candidates to apply for, interview and/or accept nonexistent job opportunities as a means to solicit personal information or money. The online scammers have become much more sophisticated in their attempts to lure victims. Employment opportunities and job offers at Warner Bros. Discovery will always come from our Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. WBD does not extend job offers via email or on any other messaging tools to individuals to whom we have not made prior contact. Our email domain is @wbd.com. A valid link for employment with Warner Bros. Discovery can be found at https://careers.wbd.com/global/en. If you believe you have been contacted by a scammer and may be the victim of fraud or identity theft, you should report details to the police where you live. You can also report job scams to the FTC. Learn more at https://consumer.ftc.gov/articles/job-scams. *****

    Founded in 2022
    New York City, US
    40K employees (15,455 in marketing)

    Traffic Signals

    Monthly Visitors
    1.8M
    Traffic Source Mix
    Search
    24.4%
    Direct
    48.3%
    Referral
    18.7%
    Social
    8%
    Paid
    0.4%

    Headcount Trend

    Current headcount: ~41.9K

    Marketing Team

    Marketing Team Size
    10,071 (24% of company)
    Median Career Experience
    13 years
    Median Tenure
    4.3 years
    Marketing Roles Posted (Last 30 Days)
    8

    Funding

    Total Funding
    $17.5B
    Last Raise
    $17.5B
    Post IPO Debt, 9 months ago

    Funding History

    • Jun 2025
      Post IPO Debt • $17.5B

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