Responsibilities

• Own development of the LNG go-to-market strategy, working closely with a cross-functional team to define the strategy and develop the execution plan.
• Define messaging and positioning for the LNG offering.
• Rebuild the LNG commercial collateral, including pitch decks, solution briefs, data sheets, value and pain discovery questions, and outreach emails.
• Define and build the funnel strategy: the specific beliefs a prospect needs to hold at each stage and the content that will be move them between stages. Some content creation responsibility
• Be the marketing point of contact for the LNG solution. You direct marketing execution, surface blockers to the steering committee, and report on metrics and actions the team is taking.
• Enable the commercial teams on selling the LNG solution, including how to uncover value, who the personas are, and what messaging lands.
• Stay close to the market to keep messaging relevant and updated, tweak and change approaches when needed, and stay on top of competitive plays.
• Extend across multiple solution lines, as needed by the business (e.g. crude, clean product, LPG).

Requirements

• 5+ years in enterprise B2B product marketing, ideally SaaS.
• AI-forward thinking. You will be expected to use Claude to a high-degree throughout your work. It’s not necessary that you’ve already used Claude. It is necessary that you’re prepared to work with AI to execute on your role.
• A track record of developing and executing a GTM strategy that delivered measurable commercial growth, not just launch activity.
• Demonstrated ability to pick up a new, complex industry quickly. We're not requiring LNG or energy background. Evidence of having moved across two or more industries or verticals over your career is a stronger signal to us than domain tenure in one.
• Comfortable owning a revenue and pipeline number.
• A strong collaborator, both within marketing and across the business.
• Demonstrated ability to influence stakeholders, peers and senior leadership, without relying on direct authority.
• Takes initiative: comfortable owning a segment rather than waiting to be directed. Works more like a GM than an individual contributor, taking initiative to build the strategies, work with the teams, and create the collateral needed to scalably reach the revenue and pipeline goals.

Preferred

• Experience in energy markets is a plus but not as important as the “must haves”.

Benefits

• Enjoy flexible hybrid working – split your time between home and our office, with the freedom to work where you’re most productive.
• A vibrant, diverse company pushing ourselves and the technology to deliver beyond the cutting edge
• A team of motivated characters and top minds striving to be the best at what we do at all times
• Constantly learning and exploring new tools and technologies
• Acting as company owners (all Vortexa staff have equity options)– in a business-savvy and responsible way
• Motivated by being collaborative, working and achieving together
• Private Health Insurance offered via Vitality to help you look after your physical health
• Global Volunteering Policy to help you ‘do good’ and feel better