Responsibilities

• plan and deliver creative, cross-channel social media campaigns that support student recruitment in the UK and globally.
• create compelling content – from spotting the latest trends to developing insightful short-form video and stories – that showcases student life and the benefits of an Imperial degree education.
• manage day-to-day social media activity, including scheduling content, engaging with prospective students and monitoring conversations.
• use data and insights to measure success, optimise content and continuously improve performance.
• collaborate with colleagues across the university to align and amplify key messaging.
• lead and support student content creators, bringing authentic voices into our storytelling.
• manage a Social Media assistant, external creative suppliers and contribute to campaign planning and delivery.
• support events such as Open Days and wider campaigns, helping translate in-person experiences into digital engagement.