Senior Professional, Media Relations, London - Converse at Converse | London, UK

Senior Professional, Media Relations, London - Converse

London, UK (On-site)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

Job Summary

Own and amplify culture-driven PR for Converse by shaping authentic stories with fashion, youth culture, and creators, coordinating with Brand and Marketing, and building local and global partnerships to secure credible coverage.

Culture-first storytelling: orchestrate coverage across fashion, music, and streetwear ecosystems.
Strategic partnerships: grow local relationships and collaborate with creators, streamers, and writers to stay ahead of cultural moments.
Cross-functional storytelling: ensure aligned external narratives with Brand, Product and Marketing teams.

Job Description

Responsibilities

Drive culture-led earned media storytelling that connects Converse to fashion, youth culture, creativity, music and sport.
Own and grow relationships across fashion, culture, lifestyle and youth media in London—strengthening established connections while building new relationships across emerging platforms, including streamers, podcasters and Substack writers.
Develop and execute press strategies for product launches, collaborations and key cultural moments.
Shape narratives across stylist, influencer and tastemaker ecosystems, partnering closely with Brand and Marketing teams.
Manage reactive communications and commentary, operating with confidence in fast-moving news cycles.
Partner with agency teams to generate coverage that is culturally credible, timely and impactful.
Work cross-functionally with Brand, Product and Marketing partners to ensure aligned and consistent external storytelling.
Stay deeply embedded in culture—tracking emerging trends, voices and moments that matter to Converse’s audience.
Identify and forge strategic local partnerships and event collaborations that enhance visibility and connect the brand to cultural moments.
Contribute to global events when necessary, working closely with teammates in Paris, Milan and Berlin and around the globe in other territories.

Converse

With a 115-plus-year legacy behind us, we’re looking to the future — a future in which conformity falls and originality rises. A brand of and for creators, we provoke and enable those independent enough not to follow to challenge convention through their ideas, actions, and ingenuity. We design so you can express your true self. We innovate so you can leap before you look. We create space for you and other mavericks and dreamers to break the rules, together. Because rules limit possibilities.Based in Boston. Part of NIKE, Inc., but distinctly ourselves.

Founded in 1908

Boston, Massachusetts, USA

4.6K employees (697 in marketing)

jobs.converse.com