Responsibilities

• Lead end-to-end Paid Search and Paid Social campaign delivery, ensuring campaigns are planned, built, launched and optimised accurately and on time.
• Work with the Account Director to translate client strategy into channel plans, campaign structures, targeting and testing approaches aligned with agreed KPIs and budgets.
• Take responsibility for ongoing campaign performance, ensuring the team acts on data quickly and effectively to improve results.
• Regularly review account setup and performance, identifying delivery issues and optimisation opportunities and following through on the actions needed.
• Use audience, keyword, creative and competitor analysis to inform planning, testing and optimisation across the funnel.
• Collaborate with SEO to align paid and organic search through shared insights, testing and measurement.
• Turn platform and third-party data into clear insights and practical recommendations for campaign improvements.
• Build relationships with platform partners such as Google and Meta, using their expertise, support and testing opportunities to improve campaign performance and resolve delivery or technical issues.
• Stay ahead of platform developments and share relevant opportunities and learning across the team.
• Manage budgets across your portfolio, maintaining accurate pacing against agreed media plans and ensuring forecasts, budget changes and billing information are kept up to date.

Requirements

• 5+ years of Paid Search and Paid Social experience; agency experience desirable.
• Strong expertise across Google Ads (Search, PMax and/or Demand Gen) and Microsoft Ads.
• Strong experience working across Paid Social platforms such as Meta, TikTok, Snapchat, Reddit and Pinterest.
• Proven experience line managing, coaching and upskilling Paid Media professionals across search and social.
• Experience establishing consistent best-practice and quality-assurance standards across a team.
• Strong hands-on skills in campaign planning, setup, optimisation, troubleshooting, reporting and performance analysis across the funnel, including GA4.
• Strong communicator, confident leading client conversations, presentations and cross-team initiatives.
• Able to improve scalable delivery through new tools, systems, automation and AI.
• Understanding of how Paid Search and SEO work together to deliver a total search strategy.
• Organised, proactive and collaborative, with the confidence to engage media partners such as Google and Meta.

Benefits

• 25-day holiday allowance excluding Bank Holidays and one extra day’s holiday accrued for the first three years of service
• Competitive salary
• 3pm finish on a Friday - subject to business requirements
• Enhanced family-friendly and personal leave
• Health cash plan
• Employee assistance programme
• Hybrid working and working from home equipment allowance
• Occasional free tickets to live events
• Structured personal development, a customised training programme and opportunities to attend industry conferences
• Opportunities to help further shape the business culture and agency benefits.