Senior Marketing Manager

Edinburgh, UK (On-site)

Salary Not AvailableSenior LevelFull time

Posted 4 weeks ago

Job Summary

Own and drive B2B marketing strategy, lead cross‑functional campaigns from concept to execution, and mentor the marketing team to achieve high performance.

  • Coordinate with sales, product, and IT to create compelling materials.
  • Analyze market trends and campaign data to identify growth opportunities.

Job Description

Responsibilities

  • Develop and implement innovative marketing strategies aligned with company goals, focusing on B2B (business-to-business) marketing channels.
  • Lead and manage multiple marketing projects from conception through execution, ensuring timely delivery and quality standards.
  • Analyze market trends, customer insights, and competitive landscape to identify growth opportunities and optimize campaigns.
  • Collaborate with sales, product development, and IT teams to create compelling marketing materials using Microsoft PowerPoint and Microsoft Office tools.
  • Oversee digital marketing efforts including content creation, social media campaigns, and online advertising to maximize outreach.
  • Manage budgets effectively, monitor campaign performance metrics, and prepare detailed analysis reports using Microsoft Excel.
  • Provide leadership and mentorship to marketing team members, fostering a culture of continuous improvement and high performance.

Requirements

  • Proven experience in marketing management with a strong emphasis on B2B marketing strategies.
  • Excellent communication skills in English, both written and verbal, with the ability to present ideas clearly and persuasively.
  • Demonstrated project management skills with the ability to handle multiple initiatives simultaneously while meeting deadlines.
  • Strong analysis skills for interpreting data insights to inform strategic decisions.
  • Proficiency in Microsoft Office Suite including Word, PowerPoint, Excel, and familiarity with IT systems relevant to marketing operations.
  • Leadership qualities with experience managing teams and coordinating cross-departmental collaborations.

Benefits

  • Employee mentoring programme
  • Housing allowance
  • Life insurance
  • Referral programme

Senior Marketing Manager

Edinburgh, UK · On-site