Responsibilities

• Support the development and delivery of the annual B2B events and sponsorship programme.
• Plan and deliver a range of in-person and virtual events including conferences, seminars, roadshows, webinars and networking events.
• Coordinate all aspects of event delivery, including venue management, supplier liaison, registration, attendee communications and on-the-day execution.
• Manage relationships with venues, production agencies, event technology providers and other suppliers.
• Support the development of event content and speaker programmes alongside senior stakeholders and subject matter experts.
• Work closely with regional branch teams and advisers to support local client and prospect events.
• Develop and deliver integrated marketing campaigns to support events and wider business objectives.
• Produce engaging marketing content, including invitations, email campaigns, articles, presentations, social media content and promotional materials.
• Ensure all communications are aligned with brand guidelines and corporate messaging.
• Identify opportunities to increase event attendance, audience engagement and brand awareness.

Requirements

• At least 5 years' experience in B2B marketing, events or a combined marketing and events role.
• Proven experience delivering corporate events from planning through to execution and post-event evaluation.
• Strong project management and organisational skills.
• Excellent written and verbal communication skills, including copywriting experience.
• Strong stakeholder management and relationship-building capabilities.
• Experience managing budgets and monitoring performance against objectives.
• Experience using event technology platforms such as Zoom Webinar Plus, Cvent or similar.

Preferred

• Experience within financial services, wealth management, investment management or another regulated environment.
• Knowledge of the IFA, intermediary or adviser market.
• Experience supporting business development initiatives through marketing and events activity.