Responsibilities

• Support the Head of Content Marketing in maintaining high editorial standards with strong quality control across all outputs
• Bring fresh ideas and creative thinking to the team to enhance storytelling
• Ensure all content aligns with the Reed tone of voice
• Plan and deliver a balanced mix of hub, hero and hygiene content aligned to business goals
• Oversee content produced by other team members and provide mentoring support
• Work closely with external agency partners to deliver high performing SEO, GEO and AEO content across search and digital PR
• Carry out research into industries, trends and audience interests, alongside brand and competitor analysis
• Support the planning and optimisation of the content calendar in line with business priorities
• Build and maintain strong relationships with internal and external stakeholders

Requirements

• Proven experience creating high performing content across a range of formats and channels for both B2B and B2C audiences
• Strong understanding of SEO, including keyword optimisation and using data to drive content decisions
• Excellent attention to detail with strong proofreading, editing and organisational skills
• Confident communicator with experience collaborating and supporting others
• Good understanding of content marketing principles and audience focused storytelling
• Experience using CMS platforms and managing multiple projects in a fast-paced environment
• Self-motivated with the ability to work independently across competing priorities
• Understanding of technical SEO and how it impacts content performance
• Experience using AI tools to support content creation and efficiency
• Degree or equivalent in a relevant field and experience delivering content strategies that drive visibility and growth

Preferred

Benefits