Senior Analyst, Strategy & Activation

London, UK (Hybrid)

Salary Not AvailableSenior Level2+ years expFull time

Posted 3 weeks ago

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Job Summary

Own and optimize multi channel campaigns from planning to reporting with a focus on client impact and QA.

  • Campaign ownership across channels: plan, launch, optimize, and report against forecasts.
  • Collaborate with clients on weekly updates, delivering insights and data driven recommendations.
  • Coach Analysts to grow within the team and drive testing ideas to unlock new opportunities.

Job Description

Responsibilities

  • Manage and own campaigns across all multiple channels and platforms, optimising tactics and strategies to produce the best possible performance
  • Create media plans which demonstrate knowledge of your client account(s) and provide new testing ideas for further opportunities
  • Manage all operational work to launch a campaign from planning to set up to reporting
  • Own campaign execution & QA within the buying platforms, proactively troubleshooting issues as they arise
  • Optimise campaign performance against forecasts, driving results for continued improvement and providing new ideas and solutions
  • Produce weekly client reports with a summary and insights of campaign performance and learnings, explaining actions you've taken and the impact on the campaign
  • Manage day to day contact with clients (calls and/or face-to-face) to ensure campaign planning and management is in-line with client expectations, providing feedback and data driven recommendations on how to achieve the best performance
  • Own the performance part of weekly calls, providing additional detail and background when needed
  • Train and coach Analysts to develop and grow within the team

Marketing Team

Marketing Roles Posted (Last 30 Days)
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