Retail Marketing Manager

Abingdon, Oxfordshire, UK

Salary Not AvailableMid Level3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own and orchestrate premium in-store activations across Miele Experience Centres, aligning with retail, marketing, and landlords to boost traffic, engagement, and sales.

  • Premium activations and in-store experiences across GB&I Experience Centres.
  • Collaborate on quarterly and annual consumer marketing plans with cross-functional teams.
  • Travel regularly to monitor performance, optimise initiatives, and drive commercial results.

Job Description

Responsibilities

  • In close collaboration with internal departments, you will orchestrate premium in-store experiences and activations across Miele Experience Centres to drive customer engagement, traffic, and sales performance
  • Through effective planning and execution, you will manage visual merchandising, in-store assets, and promotional activity to ensure a consistent and premium brand experience
  • In partnership with local stakeholders and landlords, you will develop and maintain relationships that support strategic collaborations and increase local store traffic
  • Using customer, category, and performance insights, you will identify opportunities to improve conversion, profitability, and overall marketing effectiveness
  • In coordination with retail and marketing teams, you will develop and deliver quarterly and annual consumer marketing plans aligned with business objectives
  • Through strong project management, you will coordinate promotional execution, retailer calendars, store events, and brand campaigns to maximise impact and customer reach
  • Across Great Britain and Ireland, you will travel regularly to support Experience Centres, monitor performance, and implement initiatives that enhance customer experiences and commercial results

Requirements

  • 3 - 5 years of experience in Trade Marketing, Retail Marketing, Events, or a similar customer-focused environment
  • Strong communication skills with the ability to build effective relationships across departments and with external partners
  • This role requires a demonstrated ability to use customer, category, and performance insights to improve marketing outcomes
  • Good Microsoft Office skills; experience with SAP or similar business systems would be advantageous
  • A flexible and proactive mindset with a commitment to continuous improvement and delivering an “Immer Besser” level of service in everything you do

Preferred

  • A flexible and proactive mindset with a commitment to continuous improvement and delivering an “Immer Besser” level of service in everything you do
  • Good Microsoft Office skills; experience with SAP or similar business systems would be advantageous
  • Experience using customer insights, performance data, and commercial information to support decision-making and deliver results

Benefits

  • Extensive discounts on Miele products for yourself, family, and friends
  • Discounted gym membership and a subsidised onsite cafĂ©
  • An extensive health cash plan and free eye tests
  • Additional benefits including financial advice, recognition schemes, and more
Miele logo

Miele

Since being founded in 1899 Miele has followed its 'Immer Besser' brand promise.As the world’s leading manufacturer of premium domestic appliances, we create delightful experiences – not only with regard to the quality of our products, but also in terms of performance, convenience, design and sustainability. For our customers, this means the peace of mind of knowing that choosing Miele is a good decision – and probably the decision of a lifetime.Our product portfolio includes kitchen appliances such as ovens, steam ovens, refrigerators, coffee machines and dishwashers as well as vacuum cleaners, washing machines and dryers. Dishwashers, washer-extractors and tumble dryers for commercial use as well as washer-disinfectors and sterilisers for use in medical applications augment this line-up. Miele is a family-run company in the fourth generation with eight production plants in Germany as well as one plant each in Austria, the Czech Republic, China and Romania. The company is represented with its own sales subsidiaries and via importers in almost 100 countries. In the 2020 fiscal year, the Miele Group achieved sales of 4.5 bn, 6.5% more than in 2019. Miele employs around 20,944 people worldwide.

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