Regional Marketing Specialist UK and Nordics
Basingstoke, Reading, UK (Hybrid)
Posted 3 weeks ago
Job Summary
Own regional marketing for the UK and Nordics by translating global plans into region-specific programs, driving demand and engagement across campaigns, digital, events and partnerships.
- Align regional insights with go-to-market plans
- Drive demand creation through cross-channel campaigns
- Collaborate with regional stakeholders to execute strategies
Job Description
Responsibilities
- Provides insights about region-relevant customers and market(s), based on region business strategy, local market trends, competitive insights and ensures alignment of region tactical plans to business goals.
- Works as part of cross-functional team to execute tradeshows and events in the region, supporting branded activities
- Manages the campaign and budget country in accordance with the Regional Marketing Manager
- Collaborate cross-functionally to drive successful marketing performance in the UK and Nordics
- Contributes to business success by performing other tasks as required
- Follows UL Solutions Standards of Business Conduct and follow all physical and digital security practices.
- Reporting into the regional marketing leader, the Regional Marketing Specialist drives marketing activity for the UK and Nordics sub-region cross-business and company-wide. This includes aligning global go-to-market plans with regional insights to effectively reach and influence local audiences. The person will be working closely with regional business stakeholders on the execution of the regional strategies; responsibilities include driving demand creation through effective marketing campaigns and tactics as needed, including digital marketing, social marketing, events and more.
- This hybrid position is based in our Basingstoke office, providing the perfect balance between flexible home working and valuable face-to-face team interaction.
- This is a 12-month fixed-term opportunity covering a maternity leave, offering the chance to gain valuable experience within a collaborative and dynamic team.
Requirements
- University Degree (Equivalent to Bachelor’s degree) in Marketing or a related discipline
- At least three (3) years’ professional experience in marketing field
- Strong understanding of all aspects of the marketing mix, experience activating promotions and leveraging tools across a variety of promotional channels.
- Proficiency in Microsoft Office and experience managing and/or using a wide array of communication tool
- Location: Basingstoke hybrid role (implied by description)
- Experience with demand generation strategies, MAP/CRM tools, competitive insights gathering, planning tools and budgeting processes is a plus (also in nice_to_have)
- Native-level English proficiency, both written and spoken, is essential for this role.
Preferred
- Knowledge and experience with demand generation strategies, MAP/CRM tools, competitive insights gathering, planning tools and budgeting processes is a plus
- Native-level English proficiency, both written and spoken, is essential for this role.
LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.
