Responsibilities

• Lead the UK PR, influencer, and advocacy strategy. You will own the UK earned media calendar, driving proactive, insight-led storytelling across press and social that ladders up perfectly to our global strategy.
• Relationship & talent management: Act as our UK brand communications guardian. You will nurture long-term partnerships with top-tier editors, journalists, influencers, and VIPs, while establishing a robust UK vetting process for all talent, creators, and ambassadors.
• Community & events: Oversee the planning and execution of flagship press and influencer events, ensuring they deliver an exceptional experience. You will lead always-on initiatives, from brand lab immersions and seasonal creator events to casual breakfasts, lunches, and dinners.
• Agency & stakeholder collaboration: Oversee our relationship with the UK PR and communications agency to ensure seamless execution and measurable results. You will work cross-functionally with our internal retail, digital, and global brand teams, while managing crisis protocols in line with global guidelines.
• Performance & budget ownership: Establish clear success metrics across earned media and community engagement, delivering monthly reporting packs filled with actionable insights. You will manage the UK PR, events, and influencer budgets - tracking POs, accruals, and monthly spend forecasts with precision.

Requirements

• 5+ years of proven experience in PR, influencer marketing, or brand communications specifically within the beauty, skincare, or luxury sectors.
• An active network with top-tier UK beauty editors, journalists, influencers, and talent agents that you can leverage right now.
• Event & campaign mastery: A strong track record of delivering multi-channel storytelling and leading large-scale press and creator events from concept to execution.
• A commercial mindset: You are data-driven, comfortable analysing metrics, and completely at home managing budget allocations, POs, and ROI frameworks.
• The right mindset: A strategic thinker with a creative mindset - someone who is highly collaborative, proactively solutions-focused, and ready to thrive in a fast-paced environment.

Benefits

• Wellbeing: 25 days holiday + bank holidays, Flexible & Hybrid working, Private Medical Insurance, Mental Health support.
• Rewards: 75% Discount + Annual Product Allowance, Annual Performance Bonus, Long Service Awards.
• Growth: Up-skilling support, regular Lunch & Learns, Flexible Career opportunities.
• Impact: 2 Volunteering days per year, Matched Charitable Giving Scheme.